2020 Sports Nutrition and Weight Management Report
With bike paths crowded, gyms deserted and heaping restaurant portions off the menu, the sports nutrition and weight management markets are facing a reset and reboot that could dwarf any diet or exercise trend in history. Seizing a profitable position in this seismic reshuffle will require companies to know where the market is now in order to understand where it might go next.
The NBJ Sports Nutrition and Weight Management Report pairs detailed baseline data with sales projections and trend insight to paint the most detailed picture of one of the natural products’ industry’s most dynamic markets.
Report update:
With so many data points in motion, from changing use cases for exercise to a shifting global economic outlook, purchasers of the 2020 Report will receive an update in Q3 2020 as the situation continues to develop and trend lines shift.
This report includes:
76 data charts paired with market-research insights and top-thought takeaways
20 company profiles
Dozens of role-specific action items and market manifestations calling out on-trend products.
Excel document of raw data
Presentation-ready reports for PowerPoint
There may never have been a better opportunity for agile brands to seize momentum in a changing market and there has certainly never been a bigger need for the best data on what drives that market.
- Executive overview
- Top thoughts
- Industry commentary
- $231 Billion Natural and Organic Product Industry by Product Category, 2019e
- Natural and Organic Product Industry Sales by Product Category, 2015-2023e
- Natural and Organic Product Industry Growth by Product Category, 2015-2023e
- $45 Billion U.S. Sports Nutrition and Weight Management Industry by Category, 2019
- Sports Nutrition and Weight Management Sales and Growth, 2015-2023e
- Sports Nutrition and Weight Management Sales by Category, 2015-2023e
- Sports Nutrition and Weight Management Growth by Category, 2015-2023e
- Sports Nutrition and Weight Management Market Share by Category, 2015-2023e
- $45 Billion U.S. Sports Nutrition and Weight Management Industry by Channel, 2019
- Sports Nutrition and Weight Management Sales by Channel, 2015-2023e
- Sports Nutrition and Weight Management Growth by Channel, 2015-2023e
- Read more
- Trends: NEXT
- Macro force: Protein power
- Market manifestations
- Trend: Nutrition meets convenience
- Market manifestations
- Read more
- Macro force: Life of vitality
- Market manifestations
- Read more
- Sports food and beverage: Functional beverages and bars
- Top thoughts
- Hope and story
- RTD Sports Protein Beverage Sales and Growth, 2015-2023e
- RTD Sports Protein Beverage vs. Total SNWM Sales and Growth, 2015-2023e
- $1 Billion RTD Sports Protein Beverages by Channel, 2019
- RTD Sports Protein Beverage Sales by Channel, 2015-2023e
- Market manifestations: Beverages
- RTD Sports Protein Beverage Growth by Channel, 2015-2023e
- Nutrition Bars and Gels vs. Total SNWM Sales and Growth, 2015-2023e
- Nutrition Bars and Gels vs. Total SNWM Sales and Growth, 2015-2023e
- $5.7 Billion Nutrition Bars and Gels by Channel, 2019
- Nutrition Bar and Gel Sales by Channel, 2015-2023e
- Nutrition Bar and Gel Growth by Channel, 2015-2023e
- Market manifestations: Bars
- Sports food and beverage: Hydration and energy
- Top thoughts
- Who’s on thirst?
- Sports Hydration and Energy Beverage Sales and Growth, 2015-2023e
- Sports Hydration and Energy Beverage vs. Total SNWM Sales and Growth, 2015-2023e
- $26 Billion Sports Hydration and Energy Beverage Market Share by Channel, 2019
- Market manifestations
- Sports Hydration and Energy Beverage Sales by Channel, 2015-2023e
- Sports Hydration and Energy Beverage Growth by Channel, 2015-2023e
- Sports supplements
- Top thoughts
- Protein pile up
- Sports Nutrition Pill Sales and Growth, 2015-2023e
- Sports Nutrition Pills vs. Total SNWM Sales and Growth, 2015-2023e
- Sports Nutrition Powder Sales and Growth, 2015-2023e
- Sports Nutrition Powders vs. Total SNWM Sales and Growth, 2015-2023e
- $6 Billion Sports Supplement Market (Powders and Pills) by Channel, 2019
- Sports Supplements (Powders and Pills) Sales by Channel, 2015-2023e
- Sports Supplements (Powders and Pills) Growth by Channel, 2015-2023e
- Market manifestations
- Read more
- Weight management supplements
- Top thoughts
- Big problems, few answers
- Weight Management Non-Meal Supplement Sales and Growth, 2015-2023e
- Weight Management Non-Meal Supplement vs. Total SNWM Sales and Growth, 2015-2023e
- $1.9 Billion Weight Management Non-Meal Supplements by Channel, 2019
- Weight Management Non-Meal Supplement Sales by Channel, 2015-2023e
- Weight Management Non-Meal Supplement Growth by Channel, 2015-2023e
- Weight Management Meal Supplement Sales and Growth, 2015-2023e
- Weight Management Meal Supplement vs. Total SNWM Sales and Growth, 2015-2023e
- $4.6 Billion Weight Management Meal Supplements && Replacements by Channel, 2019
- Weight Management Meal Supplement and Replacement Sales by Channel, 2015-2023e
- Weight Management Meal Supplement and Replacement Growth by Channel, 2015-2023e
- Market manifestations
- Read more
- Sales channels
- Top thoughts
- Surprises in (and out of) store
- Sports Nutrition and Weight Management Sales, Growth, and Market Share by Channel, 2017-2019
- Natural and Specialty Retail SNWM Sales by Category, 2019
- Natural and Specialty Retail SNWM Sales, Growth, and Market Share by Category, 2017-2019
- Mass Market Retail SNWM Sales by Category, 2019
- Mass Market Retail SNWM Sales, Growth, and Market Share by Category, 2017-2019
- Multilevel Network Marketing SNWM Sales, Growth, and Market Share by Category, 2017-2019
- Multilevel Network Marketing SNWM Sales, Growth, and Market Share by Category, 2017-2019
- E-Commerce SNWM Sales by Category, 2019
- E-Commerce SNWM Sales, Growth, and Market Share by Category, 2017-2019
- Practitioner and Fitness Club SNWM Sales by Category, 2019
- Practitioner and Fitness Club SNWM Sales, Growth, and Market Share by Category, 2017-2019
- Mail Order, DRTV, and Radio SNWM Sales by Category, 2019
- Mail Order, DRTV and Radio SNWM Sales, Growth, and Market Share by Category, 2017-2019
- Company profiles
- Abbott Nutrition
- Beachbody (Shakeology)
- BellRing Brands (including Premier Nutrition, PowerBar and Premier Protein)
- Bodyarmor
- Clif Bar & Company
- The Coca-Cola Company (including Core Power, Powerade, Vitamin Water)
- Danone (Vega)
- Glanbia (including Amazing Grass, Optimum Nutrition, SlimFast, think!)
- GNC
- Herbalife Nutrition Ltd
- Iovate Health Sciences International Inc., a division of Xiwang Foodstuffs Company Ltd. (including Iovate,
- Hydroxycut, MuscleTech, Purely Inspired, Xenadrine)
- Monster Beverage Corporation (including Full Throttle, Monster, NOS)
- Naked Nutrition
- The Nature’s Bounty Co. (including MET-Rx, Pure Protein, Puritan’s Pride)
- Nestlé (including Atrium Innovations, Boost, Garden of Life, Klean Athlete, Persona, Pure Encapsulations)
- Nuun & Company Inc
- Orgain
- PepsiCo (including Amp, CytoSport, Gatorade, Propel)
- Red Bull
- Simply Good Foods (including Atkins, Quest Nutrition, Simply Protein)
- Related content
- Executive overview
- A broader definition and a broader market
- The subscription prescription
- Going the distance, and then some
- Under the influence
- Can certifications pave the way for CBD in sports?
- Innovation matters
- Finding the right person for “personalized”
- Inching closer to DSHEA 2.0 and the supplement industry’s third rails
- Algorithm and blues
- Trends
- In convenience
- Healthy living
- Plant-based planet
- Changing the game
- Sports supplements
- The state of sports nutrition research and how it’s marketed
- Weight management
- Chilled pills
- Acknowledgments and definitions
- Acknowledgments
- Research methodology
- Disclaimer
- Copyright
- Definitions
- Product categories
- Dietary supplements
- Food and beverage
- Natural and organic personal care
- Other household products
- Sales channels