Global OTC Cough, Cold & Allergy
Nicholas Hall’s Global Cough, Cold and Allergy report takes an in-depth look at this cornerstone category, offering detailed analysis of key brands as well as individual subcategories. Featuring year-end 2014 sales data from Nicholas Hall’s global OTC database, DB6, this report offers the most up-to-date picture of the current CCA market.
This report covers all major subcategories and profiles 15 countries featuring key trends, regulatory developments and insight into success factors behind leading segments and brands. For OTC marketers looking to continue to build for the future, the report offers sales forecasts to both 2019 and 2024, while also predicting industry prospects as well as opportunities and threats that may impact individual markets.
Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Poland, Russia, Turkey, UK, USA
Key questions addressed:
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