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Set-Top Box Market in India 2015

Set-Top Box Market in India 2015

Netscribes’ latest market research report titled Set-top Box Market in India portrays the digitization process in India. Set-top boxes have become a necessity for any household who wants a digital experience. Smart television with high definition channel has pushed the demand for set-top boxes in India. Global set-top box market is set to grow at a steady pace. Mostly, the set-top box manufacturers are foreign. In India the government policies are quite stringent. Two phases of digitization has already been completed in India. The initial cost of installation is very high therefore the adaptation by the rural population is quite low. China has already prepared to enter the set-top box market in India.

Rise in disposable income along with high penetration of television in rural India is driving the Indian set-top box market. One of the challenges faced by the set-top box in India is the low domestic production. There is also a shortage in supply of set-top boxes due to the same reason. Recent trends such as software companies partnering with the STB manufacturers can be observed. Television manufacturers are also manufacturing television sets which are integrated with the set-top boxes. Set-top box reviews have made it clear that the picture quality is quite good.

Slide 1: Executive Summary
Macroeconomic Indicators
Slide 2: GDP at Factor Cost: Quarterly (2011-12 – 2014-15), Inflation Rate: Monthly (Jul 2013 – Dec 2013)
Slide 3: Gross Fiscal Deficit: Monthly (Feb 2013 – Jul 2013), Exchange Rate: Half Yearly (Apr 2014 – Sep 2014)
Slide 4: Lending Rate: Annual (2011-12 – 2014-15), Trade Balance: Annual (2010-11 – 2013-14), FDI: Annual (2009-10 – 2012-13)
Slide 5-10: Set-Top Box – Overview, Types, Broadcasting System, Satellite DTH-Architecture, IPTV-Architecture, Advantages of Digital Broadcasting
Market Overview
Slide 11-15: Market Overview – Global, Market Overview – India, Penetration of TV, Digitization Scenario in India
Government Initiatives
Slide 16: Government Initiatives – Summary
Slide 17-19: TRAI Regulation, FDI Ceiling, Cable TV Network Amendment Bill 2011
Drivers & Challenges
Slide 20: Drivers and Challenges – Summary
Slide 21-24: Drivers
Slide 25: Challenges
Key Trends
Slide 26: Key Trends: Summary
Slide 27-28: Trends
Competitive Landscape
Slide 29: Porter’s Five Forces Analysis
Slide 30-34: Competitive Benchmarking
Slide 35-54: Major Public Players
Slide 55-79: Major Private Players
Market Opportunities
Slide 80: Market Opportunity – Summary
Slide 81-83: Digital Cable TV Service, Direct To Home Service, Internet Protocol TV Service
Strategic Recommendations
Slide 84-85: Strategic Recommendations
Slide 86: Key Ratios Description
Slide 87: Sources of Information
List of Tables
Drivers and Challenges1. Digitization Implementation Plan – India
Competitive Landscape1. Public Trading Comparables2. Company Profiles (All Companies)
a. Company Information (All Companies)b. Products and Services (All Companies)c. Key People (All Companies)d. Shareholders of the Company (Only Private Companies)e. Key Financial Performance Indicators (Only Public Companies)f. Key Ratios (All Companies)g. Business Highlights (All Companies)
Appendix1. Key Ratios Description2. Sources of Information
List of Figures
Macro Economic Indicators
1. GDP at Factor Cost: Quarterly (2011-12 to 2014-15)
2. Inflation Rate: Monthly (Jul-Aug 2013 – Nov-Dec 2013)
3. Gross Fiscal Deficit: Monthly (Feb 2013 – Jul 2013)
4. Exchange Rate: Monthly (Apr 2014 – Sep 2014)
5. Lending Rate: Annual (2011-12, 2012-13, 2013-14, 2014-15)
6. Trade Balance: Annual (2010-11, 2011-12, 2012-13, 2013-14)
7. FDI Annual (2009-10, 2010-11, 2011-12, 2012-13)
Market Overview
1. Set-Top Box (Global) – Market Size and Growth (By Value; 2013 – 2018e)
2. Set-Top Box (Global) – Yearly Unit Shipment (By Volume; 2013 – 2018e)
3. Set-Top Box (India) – Market Size and Growth (By Value; 2013 – 2018e)
4. Toll TV – Analogue, Digital, DTH (Percentage)
5. Penetration of Television (Percentage) – (2011)
Drivers & Challenges
1. Aggregate Consumption (2005, 2015e, 2025e)
2. Aggregate Disposable Income (2005, 2015e, 2025e)
3. Growth of Pay TV Subscribers (2009, 2014e)
4. Flat-Panel TV – Market Share (Q2, 2014)
Market Opportunities
1. DTH – Market Size and Growth (2013, 2018e)
2. DTH – Market Share (2014)
3. IPTV Subscribers Growth – (2012, 2017e)
Competitive Landscape
1. Competitive Benchmarking – Key Ratios of 3 Major Companies – Operational & Financial Basis (2013-14)
2. Company profiles (All Companies)
a. Financial Snapshot
b. Key Business Segments (for Public Players only)
c. Key Geographic Segments (for Public Players only)
d. Ownership Structure (for Private Players only)

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