Market Research Logo

Latin America Digital Gaming Market (2018-2023)

Latin America Digital Gaming Market (2018-2023)

Latin America Digital Gaming Market

Latin America is one of the emerging Digital Gaming market. Governments in Latin America have recognized the industry, and it is identified as an important part of the industry promotion agencies and their business events. Video games is one of six industries of the MICSUR, the Southern Cultural Industries Market. The Latin America Digital Gaming Market is expected to grow at a CAGR of 11.40%) leading to a revenue of USD 6.29 Bn by 2023. In 2017, revenues from PC, mobile, and console in LATAM were almost equally shared. However, the mobile segment is expected to become the largest segment in terms of revenue share in the coming years. While mobile gaming will take off in this region’s market, consoles are forecasted to grow at the same pace or slightly higher after the release of the new generation consoles.

The distribution and marketing for digital games are being revamped in the region. Companies like Sony and Microsoft have new programs for their console markets in Latin America that are open to independent developers and small studios, which in turn will strengthen console gaming in the region.

By platforms, the market is segmented into PC games, mobile games, and console games. Among these segments, the mobile games is the fastest growing segment, as well as the biggest revenue generator of 2017.

By countries, the market is divided into Brazil, Argentina and the Rest of LATAM.

Key growth factors:

  • Growth in GDP in the region is expected to boost the Digital Gaming market in the coming years. Brazil and Argentina are slowly but steadily coming out of recession and inflation is also controlled at sub-nominal levels, hinting at a favourable environment for the growth of the gaming industry.
  • Driven by increasing smartphone penetration, there is a shift in the digital media landscape and mobile gaming, which already has an annual growth that is 50% higher than other markets in the region, is expected to grow at a significant rate and drive the overall Digital Gaming market in Latin America.
Threats and key players:
  • Low budget games are made in LATAM due to the economic limitations of the region. Since spending on development and advertising is insufficient, the quality of games aren’t up to the mark and gamers are often unaware about the existence of such games. This inhibits the growth of the market. Also, poor internet connectivity in some parts of Latin America like Costa Rica and Paraguay poses problems for the growth of digitally-downloadable and online games.
  • The key players in the Latin America Digital Gaming market are Activision Blizzard, Electronic Arts, Take Two Interactive, Zynga, Microsoft Corporation, etc.
What’s covered in the report?
  • Overview of the Latin America Digital Gaming market
  • Overview of different business models in digital games
  • Analysis of the value chain of games and distribution channel analysis of games
  • Historical, current and forecasted market size data for PC games Market, Mobile Games market and Console Games market
  • Historical, current and forecasted market size data for Freemium, Pay to play, Advertising models market
  • Historical, current and forecasted market size data for Shooter, Role- play Action, Sports, Strategy, Other genres market
  • Historical, current and forecasted market size data for countries (Brazil, Argentina, Rest of LATAM) market size data for Digital Gaming Market segmentations (By platforms- PC, Console, Mobile, by revenue models- Freemium, Pay to play, Advertising, By genres- Shooter, Role- play Action, Sports, Strategy, Others)
  • Market Trends in Latin America Digital Gaming Market
  • Qualitative analysis of the key drivers and challenges affecting the Latin America Digital Gaming Market and its segmentations (By platforms- PC, Console, Mobile, by revenue models- Freemium, Pay to play, Advertising, By genres- Shooter, Role- play Action, Sports, Strategy, Others)
  • Analysis of spending for segmentation by platforms– (Brazil, Argentina, Rest of LATAM)
  • Analysis of the competitive landscape and profiles of major players operating in the market
Why buy?
  • Get a broad understanding of the Latin America Digital Gaming Market,
  • Get a broad understanding of the different business models used in digital games
  • Get an understanding of how the games reach the end users from the developers
  • Get country-specific market size and observations for the Digital Gaming market and its segmentations (By platforms- PC, Console, Mobile, by revenue models- Freemium, Pay to play, Advertising, By genres- Shooter, Role- play Action, Sports, Strategy, Others)
  • Get specific drivers and challenges for Digital Gaming market and its segmentations (By platforms- PC, Console, Mobile, by revenue models- Freemium, Pay to play, Advertising, By genres- Shooter, Role- play Action, Sports, Strategy, Others)
  • Get analysis of spending for segmentation by platforms– (Brazil, Argentina, Rest of LATAM)
  • Recognize major competitors' business and market dynamics, and respond accordingly


Chapter 1: Executive summary
1.1 Market scope and segmentation
1.2 Key questions answered in this study
1.3 Executive summary
Chapter 2: Introduction
2.1. Market definitions
2.2. Different business models
2.3. Digital game genres
2.4. Value chain of games
Chapter 3: Latin America Digital Gaming market - overview
3.1. Historical (2015-2017) Digital Gaming market revenue (USD Bn)
3.2. Forecasted (2018-2023) Digital Gaming market revenue (USD Bn)
3.3. Drivers
3.4. Challenges
3.5. Trends
Chapter 4: Latin America Digital Gaming market segmentation - by platform
4.1. Latin America market share and size (USD Bn – 2017) – by platforms (PC, Console, Mobile)
4.2. Latin America PC games market
Market size (USD Bn) (2015, 2017, 2023)
Drivers
Challenges
4.3. Latin America mobile games market
Market size (USD Bn) (2015, 2017, 2023)
Drivers
Challenges
4.4. Latin America console games market
Market size (USD Bn) (2015, 2017, 2023)
Drivers
Challenges
Chapter 5: Latin America Digital Gaming market segmentation – by revenue models
5.1. Latin America market share and size (USD Bn - 2017) – by revenue models (Freemium, Pay to Play, Advertising)
5.2. Latin America freemium model market
Market size (USD Bn) (2015, 2017, 2023)
Drivers
Challenges
5.3. Latin America pay to play model market
Market size (USD Bn) (2015, 2017, 2023)
Drivers
Challenges
5.4. Latin America advertising model market
Market size (USD Bn) (2015, 2017, 2023)
Drivers
Challenges
Chapter 6: Latin America Digital Gaming market segmentation – by genres
6.1. Latin America market share and size (USD Bn – 2017) – by genres (Shooter, Role- play Action, Sports, Strategy, Others)
6.2. Latin America shooter genre market
Market size (USD Bn) (2015, 2017, 2023)
Drivers
Challenges
6.3. Latin America role-playing action genre market
Market size (USD Bn) (2015, 2017, 2023)
Drivers
Challenges
6.4. Latin America sports genre market
Market size (USD Bn) (2015, 2017, 2023)
Drivers
Challenges
6.5. Latin America strategy genre market
Market size (USD Bn) (2015, 2017, 2023)
Drivers
Challenges
6.6. Latin America other genres market
Market size (USD Bn) (2015, 2017, 2023)
Drivers
Challenges
Chapter 7: Latin America Digital Gaming market segmentation– by countries
7.1. Brazil
Historical (2015-2017) market size (USD Bn)
Forecasted (2018-2023) market size (USD Bn)
Drivers
Challenges
Trends
7.2. Argentina
Historical (2015-2017) market size (USD Bn)
Forecasted (2018-2023) market size (USD Bn)
Drivers
Challenges
Trends
7.3. Rest of LATAM
Historical (2015-2017) market size (USD Bn)
Forecasted (2018-2023) market size (USD Bn)
Drivers
Challenges
Trends
Chapter 8: Major digital gaming segmentation-by countries
8.1. Brazil
Major platforms (PC, Console, Mobile) - Revenue contribution (USD Bn) and share (historical and forecasted), Key highlights, Key competitors
Major genres (Shooter, Role play action, Strategy, Sports, Others) - Revenue contribution (USD Bn) and share (historical and forecasted), Key highlights, Key competitors
Major revenue models (Freemium, Pay to Play, Advertising) - Revenue contribution (USD Bn) and share (historical and forecasted), Key highlights, Key competitors
8.2. Argentina
Major platforms (PC, Console, Mobile) - Revenue contribution (USD Bn) and share (historical and forecasted), Key highlights, Key competitors
Major genres (Shooter, Role play action, Strategy, Sports, Others) - Revenue contribution (USD Bn) and share (historical and forecasted), Key highlights, Key competitors
Major revenue models (Freemium, Pay to Play, Advertising) - Revenue contribution (USD Bn) and share (historical and forecasted), Key highlights, Key competitors
8.3. Rest of LATAM
Major platforms (PC, Console, Mobile) - Revenue contribution (USD Bn) and share (historical and forecasted), Key highlights, Key competitors
Major genres (Shooter, Role play action, Strategy, Sports, Others) - Revenue contribution (USD Bn) and share (historical and forecasted), Key highlights, Key competitors
Major revenue models (Freemium, Pay to Play, Advertising) - Revenue contribution (USD Bn) and share (historical and forecasted), Key highlights, Key competitors
Chapter 9: Latin America Digital Gaming spend analysis
9.1. Paying players share by platform – 2017
9.2. PC games - Average spending and payers (Brazil, Argentina, REST of LATAM)
9.3. Console games - Average spending and payers (Brazil, Argentina, REST of LATAM)
9.4. Mobile games - Average spending and payers (Brazil, Argentina, REST of LATAM)
9.5. Spend analysis – by countries (Brazil, Argentina, REST of LATAM)
Chapter 10: Competitive landscape
10.1. Activision Blizzard
Company snapshot
Key numbers
Major game titles
Initiatives
Growth strategy
Major locations
10.2. Electronic Arts
Company snapshot
Key numbers
Major game titles
Initiatives
Growth strategy
Major locations
10.3. Take Two Interactive
Company snapshot
Key numbers
Major game titles
Initiatives
Growth strategy
Major locations
10.4. Zynga
Company snapshot
Key numbers
Major game titles
Initiatives
Growth strategy
Major locations
10.5. Microsoft Corporation
Company snapshot
Key numbers
Major game titles
Initiatives
Growth strategy
Major locations
Chapter 11: Market Share of Companies
11.1. Latin America Digital Games market - share of companies
11.2. Latin America PC Games market - share of companies
11.3. Latin America Mobile Games market - share of companies
11.4. Latin America Console Games market - share of companies
Chapter 12: Conclusion
Chapter 13: Appendix
13.1. List of tables
13.2. Research methodology
13.3. Assumptions
13.4. About Netscribes Inc.
Note:
The Table of Contents (ToC) provided above contains the targeted coverage. The coverage is subject to change as we progress with the research

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report