South America Feed Probiotics Market - Growth, Trends and Forecasts (2020 - 2025)
The South America Feed Probiotics Market is projected to register a CAGR of 5.6% during the forecast period 20202025. Increasing consumer awareness regarding scientific animal nutrition is the major driving force behind the growth of the probiotic industry. Increase in industrialized livestock production, and the increasing demand for animalbased protein sources are the factors augmenting the growth of the market studied.
Key Market Trends
Growth in Consumption of Animalbased products
The increasing growth in population has enhanced the demand for food in South America. In recent years there have been several changes in dietary habits and consumption patterns of the population, where the shift towards the increased consumption of meat and dairy products has been observed. Consumers are becoming health conscious and are focusing on nutritionrich products, derived from livestock which is provided by enriched feed products. This increase in demand for various animal products such as milk, meat, eggs, and dairy products has led to the growth in the usage of feed probiotics, thereby boosting the sales of probiotics in the animal feed market.
Brazil Dominates the South American market
The Brazilian feed sector is the thirdlargest feed sector in the world, mainly due to the high amount of raw materials produced in this country and the size of the country. According to Alltech Global feed survey, In the year 2019, the total feed production in Brazil was 69.5 million metric tons, of which 32.1 million metric tons were for broilers, 17 million metric tons for pigs, and the rest for dairy cows, layers and pets. Brazil is one of the major countries among the South American region for feed probiotics because of increasing meat consumption in the country, which reached approximately 29 million tons in 2018. The increasing demand for meat exports is also driving the market. According to the ITC trade map, European meat imports from Brazil contributed 16 million tons and are anticipated to increase in the near future due to rising meat consumption demands in that region.
The Feed probiotics market in South America is consolidated with a few major players dominating the market. The key players in the marker are Novozymes, Lallemand Animal Nutrition, DuPont, Life Products INC, and Provita. These firms are developing new strategies by significantly investing in Research and development and are coming with new products in this segment to build up a huge presence and gain a strong customer base in the market. Novozymes and Adisseo after their successful partnership, with their combined expertise, developed a highperforming probiotic for poultry animals in 2016, called Alterion, which improves both animal gut health and feed conversion ratio.
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