The primary function of packaging is to protect the product, maintain its safety and quality and ensure it reaches the consumer in the same condition as it was first produced and throughout its shelf life. Soft drinks are the second most consumed drink after water, with plastic being the most used material for soft drinks packaging. Increasing population and rising disposable income has led to the increasing demand for soft drinks products across the world. Packaging plays an important role in the soft drinks market. Efficient packaging solutions offer benefits like ease of use, disposability and enhanced user experience. These benefits have led to the growth in demand of packaging solutions for the soft drinks segment. The other trend which is augmenting the demand is the new and innovative products, which helps manufacturers enhance the brand visibility while offering product differentiation.
Global soft drink packaging market is estimated to grow at a CAGR of 4.6% in terms of the volume sales over the forecast period 2016 - 2021. Glass is the conventional method for packaging soft drinks, fruit juices and waters. The advantage of glass packaging is that it is chemically inert and will not affect quality, odor or taste of the product. It is strong, rigid and 100% recyclable. PET is a popular choice for packaging because it is recyclable, lightweight and flexible. It can be used for both still and carbonated products. Aluminum and steel cans are mainly used for carbonated drinks. They are lightweight and 100% recyclable. Using recycled aluminum to make a new can save 95% of the energy that would be needed to make a can from virgin materials. Cartons are another major packaging format for still drinks and fruit juices. They protect the freshness, flavors and nutritional qualities of both fresh and long-life drink products, enabling distribution at ambient temperatures or under refrigerated conditions.
The global soft drink packaging market is segmented on the basis of material (plastic, paper, metal, glass), soft drink product (juices, bottled water, energy drinks, ready-to-drink (RTD), carbonates), products (beverage cans, PET bottles, cartons and boxes), region (North America, Europe, Asia-Pacific, Latin America, Middle East & Africa).
This report describes a detailed study of the Porter’s five forces analysis of the market. All the five major factors in these markets have been quantified using the internal key parameters governing each of them. It also covers the market landscape of these players which includes the key growth strategies, geographical footprint, and competition analysis.
The report also considers key trends that will impact the industry and profiles of leading suppliers of the soft drink packaging market. Some of the top companies mentioned in the report are Pactiv, Amcor, Genpak, Graham Packaging, Ball Corporation, SIG, Tetra Pak International, Placon, Toyo Seikan, Rock Tenn, Nuconic Packaging, The Scoular Company, Owens-Illinois, Crown Holdings, Rexam, Alcoa and others.
What the report offers
Market definition for the global soft drink packaging market, along with identification of key drivers and restraints. Market analysis for the global soft drink packaging market, with region-specific assessments and competition analysis on a global and regional scale. Identification of factors instrumental in changing the market scenario, rising prospective opportunities and identification of key companies that can influence the market on a global and regional scale. Extensively researched competitive landscape section with profiles of major companies along with their strategic initiatives and market share. Identification and analysis of the macro and micro factors that affect the global soft drink packaging market on both global and regional scale. A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information.