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China Cakes, Pastries, and Sweet Pies Market - Segmented by Product Type and Distribution Channel– Growth, Trends, and Forecast (2018 - 2023)

China Cakes, Pastries, and Sweet Pies Market - Segmented by Product Type and Distribution Channel– Growth, Trends, and Forecast (2018 - 2023)

The China cakes, pastries, and sweet pies market is expected to reach USD 30.2 billion by 2023 and is expected to register a CAGR of 9.2%, during 2018-2023. China cakes, pastries & sweet pies volume sale crossed 2,858 million Kg in 2017, registering a healthy growth rate during the forecast period.

Market is mainly driven by changing lifestyle and increased consumer taste for premium baked goods. Pastries & Sweet Pies is the largest segment, which is growing at a faster rate. Consumer interest for healthy eating is the primary restraint for the market. Competition from other baked goods, such as breakfast cereals, expanding food service sandwich chain are affecting the market growth.

Western Style Pastries: The Key Trend

Increased prevalence of western lifestyle and rising income has triggered the baked good sale in the region. China is expected to be the largest market for cakes and pastries globally during the forecasted period. China bakery and cereal market are expected to reach USD 47 billion by 2022. Despite the demand for the functional bakery, which is dominant in developed countries, Chinese prefers to buy something special. Cakes, pastries and sweet pies hold around 44% of China total bakery and cereal market. High young population demanding western style baked goods and convenience are driving the market growth. Mooncakes round pastries, which are generally eaten during occasions, are growing in demand.

Expanding Distribution Channel Boosting Sales

Rising expansion in the number of bakeries, convenience stores, supermarkets, and hypermarkets are accelerating market growth. Artesian retail pastries are pushing their packaged cakes sales for wider distribution in tier II cities and tier III cities for expansion. Product and packaging innovation available in different flavors, offered by artesian bakers is continuing to drive pastries consumption. Many large players are shifting their distribution from modern grocery retails to traditional retail channel in rural and tier II cities to cater consumer demand.

Key Developments

  • January 2018 - Nestlé SA opened its taste workshop under its Hsu Fu Chi brand in Dongguan city, China, inspired from its popular chocolate brand ”Kitkat”. This shop main focus is on health & wellness packaged food products.
The market for China Cakes, Pastries, and Sweet Pies is highly fragmented and competitive. Food service channel offering customized baked good offering tough competition to the retail companies. Companies focusing on new product launch with healthier ingredients/organic claim as their key marketing strategy. Increased private label brands are possessing tough competition to the existing players.

The major players - FUJIAN DALI FOOD CO LTD, ORION GROUP, NESTLÉ SA, GRUPO BIMBO amongst others.

Reasons to Purchase this Report
  • Analyzing outlook of the market with the recent trends and Porter’s five forces analysis
  • Market dynamics scenario, along with growth opportunities of the market in the years to come
  • Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects
  • Country level analysis integrating the demand and supply forces that are influencing the growth of the market.
  • Market value (USD Million) and volume (Kg Million) data for each segment and sub segment
  • Distribution Channel sales Analysis Value
  • Competitive landscape involving the market share of major players, along with the new product launch and strategies adopted by players in the past five years
  • Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
  • 3-month analyst support, along with the Market Estimate sheet in excel
Please note: This publisher does offer titles that are created upon receipt of order. If you are purchasing a PDF Email Delivery option above, the report will take approximately 2 business days to prepare and deliver.


1. Introduction
1.1 Key Deliverables of the Study
1.2 Study Assumptions
1.3 Scope of the Market
2. Research Approach and Methodology
2.1 Introduction
2.2 Research Design
2.3 Study Timelines
2.4 Study Phases
2.4.1 Secondary Research
2.4.2 Discussion Guide
2.4.3 Market Engineering and Econometric Modeling
2.4.4 Expert Validation
3. Market Overview
3.1 Market Trends
3.2 Market Dynamics
3.2.1 Drivers
3.2.1.1 Increased Demand for Western Baked Goods
3.2.1.2 Rising Disposable Income and Demand for Premium Cakes & Patsries
3.2.1.3 Consumer Demand for Additive Free, Healthier, and Natural Baked Products
3.2.2 Restraints
3.2.2.1 Health Concern, due to Artificial Additives and Calories
3.2.3 Opportunities
3.2.4 Porter's Five Forces Analysis
3.2.4.1 Bargaining Power of Suppliers
3.2.4.2 Bargaining Power of Buyers
3.2.4.3 Threat of New Entrants
3.2.4.4 Threat of Substitute Products and Services
3.2.4.5 Degree of Competition
4. Market Segmentation
4.1 By Product Type
4.1.1 Cakes
4.1.2 Pastries & Sweet Pies
4.2 By Distribution Channel
4.2.1 Convenience Stores
4.2.2 Specialist Retailers
4.2.3 Supermarkets and Hypermarkets
4.2.4 Variety Stores
4.2.5 Other Distribution Channels
5. Competitive Landscape
5.1 Market Share Analysis
5.2 Strategy Adopted by Key Players
5.3 Most Active Companies in the Past Five Years
6. List of Company Profiles
6.1 Overview
6.2 Products & Services
6.3 Financials
6.4 Key Developments
6.5 Strategies Adopted
6.6 SWOT Analysis of Major five Players
7. Companies Covered
7.1 Fujian Dali Food Co Ltd
7.2 Shenyang Toly Bread Co Ltd
7.3 Orion Group
7.4 Weiduomei, Bread Talk
7.5 Paris Baguette
7.6 Fujian Changting Panpan Foodstuff Co Ltd
7.7 Yamazaki Baking Co.
7.8 Nestlé SA
7.9 United Biscuits (UK) Ltd
7.10 Grupo Bimbo, S.A.B. de CV
8. Appendix
8.1 Disclaimer
8.2 Sources
LIST OF TABLES
1: Cakes, Pastries & Sweet Pies Market: Revenue in USD million, by Product Type,China, 2015-2023
2: Cakes, Pastries & Sweet Pies Market: Revenue in USD million, by Distribution Channel, China, 2015-2023
3: Cakes, Pastries & Sweet Pies Market: Volume in million Kg, by Product Type, China, 2015-2023

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