Argentina Nutraceutical Market -Growth, Trends and Forecasts (2018 - 2023)

Argentina Nutraceutical Market -Growth, Trends and Forecasts (2018 - 2023)

Market Insights
The Argentina nutraceutical market is anticipated to grow at a CAGR of 7.14% for the forecast period 2018-2023. The Argentina Guidelines for prevention and control of diseases like Osteoporosis recommend a suitable daily intake of majority of essential minerals and vitamins which is expected to drive the growth of the market in the coming decade.

Market Dynamics
The Argentina nutraceutical Market is driven by an increasing evident trend towards preventive medicines which reduces the healthcare costs drastically. The nutraceuticals industry in Argentina is seeing increased demand for nutraceutical ingredients due to their increasing awareness among consumers regarding healthy diet incorporated by healthy ingredients. The major health categories which are a major focus of manufacturers in the country are bone and joint assisting dietary supplements, calcium supplements, memory and brain health and eye health supplements.

Regulatory clarity and synergy is lacking in the country which limits the availability of new products to the patients, resulting in a decreased revenue for the manufacturers. A lacking inventiveness in the development of more high quality nutraceuticals can dampen the Argentina nutraceutical market growth significantly.

The other fundamental barrier to a much faster growth is consumers and health professional’s poor understanding of its nutritious impact on health.

Market Segmentation
Argentina nutraceutical market has been segmented on the basis of type which includes functional foods, functional beverages and dietary supplements. These categories have been further segmented to provide further granular information of the overall market.

In functional foods category, dairy products are one of the leading category owing to the robust demands from health-conscious baby boomers, middle-aged women, and athletes. In functional beverages category, energy drink and sports drink are leading segments that have witnessed significant push due to emerging private level brands.

Key Developments
March 2017 - Fizzy bubbles, sparkling water, and a fusion of natural fruit juices came together in PepsiCo's new beverage IZZE FUSIONS. IZZE FUSIONS is 60 calories per 12-ounce can and has no artificial sweeteners or artificial flavors.
July 2017 -- Herbalife® Nutrition introduced New Simply Probiotic to help balance digestive health.

Competitive Landscape
Key Players of Argentina nutraceutical market include: Coca -Cola, Croda International Plc., Danone, General Mills, Grupo Omnilife, Herbalife International Inc., Nestle, PepsiCo, The Kellogg’s Company, Red Bull and Reckitt Benckiser Group Plc.

Reasons to Purchase this Report
Analyzing outlook of the market with the recent trends and Porter’s five forces analysis
Market dynamics which essentially consider the factors which are impelling the present market scenario along with growth opportunities of the market in the years to come
Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects
Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market
Competitive landscape involving the market share of major players along with the key strategies adopted for development in the past five years
Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis and strategies employed by the major market players
3 months analyst support along with the Market Estimate sheet in excel.

1. Introduction
1.1 Research Phases
1.2 Study Deliverables
1.3 Scope of the Market
2. Market Insights
2.1 Market Overview
2.2 Market Trends
3. Market Dynamics
3.1 Drivers
3.1.1 Increase in elderly population to drive market growth
3.1.2 Trend towards preventive medicine to reduce healthcare costs to drive market growth
3.2 Restraints
3.2.1 Nutraceuticals being held back by regulatory confusion
3.2.2 Growth hampered by misunderstanding the role of nutrition.
3.3 Opportunities
3.3.1 Recognizing opportunities associated with public demand for better labelling
3.4 Porter's Five Forces Analysis
3.4.1 Bargaining Power of Suppliers
3.4.2 Bargaining Power of Buyers
3.4.3 Threat of New Entrants
3.4.4 Threat of Substitute Products & Services
3.4.5 Degree of Competition
4. Consumer Behavior Analysis
4.1 Consumer Demand Analysis
4.2 Target Market Identification
4.2.1 Purchasing Power
4.2.2 Demographic Strengths & Weaknesses
4.2.3 Spending Patterns
5. Market Segmentation
5.1 By Type
5.1. 1 Cereals
5.1. 2 Bakery and Confectionery
5.1. 3 Snacks
5.1.4 Dairy Products
5.1. 5 Others
5.2 Functional Beverages
  5.2.1 Energy Drinks
  5.2.2 Fortified juices
  5.2.3 Sports Drink
  5.2.4 Dairy and Dairy Alternative Drinks
  5.2.5 Others
5.3 Dietary Supplements
  5.3.1 Vitamins
  5.3.2 Minerals
  5.3.3 Botanicals
 5.3.4 Enzymes
5.3.5 Fatty Acids
5.3.6 Proteins
  5.3.7 Others
6. Competitive Landscape
6.1 Strategy Adopted by Key players
6.2 Most Active Companies
6.3 Market Share Analysis
7. Company Profiles
 7.1 Coca -Cola
7.2 Croda International Plc. 
7.3 Danone
7.4 General Mills
7.5 Grupo Omnilife
7.6 Herbalife International Inc.
7.7 Nestle
7.8 PepsiCo
7.9 The Kellogg’s Company
7.10 Red Bull
7.11 Reckitt Benckiser Group Plc.

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