Vegetables - US - August 2019
"Sales of vegetables continue to grow conservatively but steadily, with growth in the frozen and fresh segments mitigated by declines among shelf-stable varieties. Consumers appear interested in adding more vegetables to their diet, but with novel concepts in other categories incorporating vegetables or even using them as a base, vegetables may well see a strong degree of competition coming to the market."
William Roberts, Jr, Senior Food & Drink Analyst
This report will look at the following areas:
Supply poised to become an issue
Speak to sustainability
Competition looms for vegetables
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