Market Research Logo

Televisions - US - August 2016

Televisions - US - August 2016

"New televisions are pushing the boundaries on screen sizes and resolutions, and these attributes do capture consumer interest. However, many brands have struggled to maintain revenue in light of tight competition and market saturation. The maturation of smart televisions will bring new challenges to the market. Namely, televisions will be expected to offer an ever-growing array of digital services."

- Bryant Harland, Senior Technology Analyst

This report will cover the following areas:

Majority of consumers own high-definition televisions
Lengthy replacement cycles challenge market revenue
Competition emerges from online, mobile video


TOC available on request

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report