Supermarkets - France - November 2017
“The French grocery sector is undergoing profound structural change. Larger stores are struggling to maintain sales, particularly in non-foods, and smaller, more local and specialised stores are growing. Buying food online is increasingly popular, both at established grocery retailers and at non-specialists, such as Amazon. The provision of home delivery services is a key area of competition, and there is growing interest in healthy eating and in environmental issues.”
– Natalie Macmillan, Senior European Retail Analyst
For our consumer research this year we asked questions on the following topics:
Who shops for groceries
Shopping for groceries in-store vs online
Grocery retailers used
Factors that could be improved at grocery retailers.