Market Research Logo

Soft Drinks - Ireland - November 2017

Soft Drinks - Ireland - November 2017

“Sugar content continues to be the dominant theme in the soft drinks market, with the April 2018 introduction of the sugar tax/ levy likely to disrupt consumer drinking habits somewhat. Moving forward we are likely to see an increased shift to diet/ low-sugar variants.”

– Brian O’Connor, Senior Consumer Analyst

This report looks at the following areas:
Obesity a major health issue in Ireland
Sugar taxes being introduced in 2018
Soft drink prices increasing in UK/NI, declining in RoI
Increasing visitor numbers an opportunity for on-trade soft drink sales


TOC available on request

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report