The Role of Travel Technology in Tourism - International - October 2017
“Keen to connect with an online marketplace of millions of prospective customers, many tourism enterprises have begun to explore the potential of new and developing technologies within the travel industry. The Internet and mobile platforms aside, those technologies that are garnering the most attention include: artificial intelligence (AI), augmented reality (AR), virtual reality (VR), cloud computing, robotics and voice recognition.”
- Jessica Kelly, Senior Tourism Analyst
This report looks at the following areas:
What market forces are influencing the development of travel technology?
What technology is currently being used by travellers?
How important is the World Wide Web to the tourism industry?
What is the role of mobile travel technology in tourism?
What are the key technologies currently being explored by the travel and tourism industry?
How has travel technology disrupted the tourism industry?
How is travel technology shaping traveller expectations?
How might travel technology develop in the future?
How might tourism enterprises and tourists use travel technology in the future?