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Regional Newspapers - UK - August 2016

Regional Newspapers - UK - August 2016

“Willingness to pay for digital regional newspaper content is growing, particularly among younger people. As ad blockers create a new threat to digital advertising revenue, more regional titles may want to consider the option of implementing a soft paywall on select regional content.”

– Rebecca McGrath, Media Analyst

This report discusses the following key topics:

Monetisation options as ad blocker use increases 
Introducing new digital features

TOC available on request

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