Poland Outbound - September 2018
“The Poland outbound market is young and dynamic, driven by the country’s strong economic performance. Sun and beach holidays are high on the agenda, as is common among first-generation travellers. Visiting friends and relatives [VFR] is also prominent due to the large Polish diaspora living overseas and the lower cost attached to this type of tourism.”
– Jessica Kelly, Senior Tourism Analyst
This report looks at the following areas:
How is Poland’s economy shaping outbound travel?
What destinations are visited by Poles around the world and why?
Which airline brands are leading the way in Poland’s outbound market?
What types of holiday do Polish travellers prefer?
Who are the leading Polish travel operators?