Plant Protein Drinks - China - February 2018
“The plant protein drinks industry needs to reinforce its image as a tasty drink with nutritional benefits to compete with other beverages including dairy drinks. In addition, launching more flavoured variants and introducing new ingredients such as cashew could help to boost appeal and increase consumption.”
– Yihe Huang, Research Analyst
This report looks at the following areas:
How could soy drinks continue the growth
How to compete with milk?
What are potential new opportunities regarding ingredients and flavours?
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