Nightclubs - UK - May 2016

Nightclubs - UK - May 2016

“The potential of smartphones within the nightclubs market, in terms of promotion, booking and in-club behaviour, is still underexplored. However, high interest in such features among young club goers suggests the smartphone is set to become a far greater element of nightclub visits in the coming years.”

– Rebecca McGrath, Leisure Analyst

This report looks at the following areas:

Nightclubs need greater differentiation
The role of nightclub apps is set to expand

TOC available on request

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