Menswear - UK - March 2018
“The increased choice of retailers for men has made the menswear market much more competitive and made male shoppers more demanding and less brand loyal, meaning retailers need to do more to stand out and differentiate their offer.”
– Tamara Sender, Senior Fashion Analyst
This report examines the following issues:
Who are the winners and losers?
Which demographics are driving sales?
What can retailers and brands do to stand out?