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Major Household Appliances - US - February 2018

Major Household Appliances - US - February 2018

"The multibillion-dollar major household appliance market reached $38.2 billion in 2017, and is forecast to keep growing at a steady pace through 2022. While current growth has mainly stemmed from an overall positive economy and housing market, as well as continued category innovation, future growth could be stimulated by promoting increased efficiency and convenience. Beyond competing on price, retailers may also be able to stand out with superior services and selection, factors that are also important when choosing where to shop."

- Rebecca Cullen, Household Care Analyst

This report will look at the following areas:

Retailers competing for consumer spend, online gaining ground
Privacy and security concerns challenge smart appliances


TOC available on request

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