Magazines - UK - December 2017
“Once again, overall print circulation figures do not make for pleasant reading. However the recent success of some print sectors, notably current affairs, does hint at a brighter future for some print titles than is often predicted. While magazines will obviously be investing heavily in developing and diversifying their digital offerings, they shouldn’t neglect attempts to tap into the same consumer sentiment that has brought about the print book revival”.
– Rebecca McGrath, Senior Media Analyst
This Report looks at the following areas:
Getting the most from print
Magazines look to diversify revenue sources and brand touchpoints