Market Research Logo

MICE Worldwide - June 2018

MICE Worldwide - June 2018

“Conference attendees are no longer content to sit passively through endless lectures, presentations and roundtables. Especially with the rise of the Millennial cohort, participants demand to play a more active role in the events that they attend.”

- Jessica Kelly, Senior Tourism Analyst

This report looks at the following areas:

What is the outlook for MICE events by industry?
What is the outlook for MICE events by major country/region?
How is technology impacting meetings?
What is the potential for online booking of MICE events?
What role do travel management companies (TMCs) play in the MICE sector?
What are the trends concerning incentive travel?
Which are the leading destinations for international association meetings?
Where are the biggest exhibition halls located?


TOC available on request

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report