Lotteries - UK - January 2019

Lotteries - UK - January 2019

“By positioning digital platforms as an easier way for players to purchase tickets and a way to ensure they never miss their chance of taking part, operators can increase not only the number of those playing, but the frequency with which they do so.”

– Zameira Hersi, Leisure Analyst

This report examines the following issues:

The annuity game
Growing importance of digital

TOC available on request

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