Hotel Alternatives - US - July 2019

Hotel Alternatives - US - July 2019

"The number of non-hotel lodging choices available to travelers has exploded in the last decade, becoming a categorical juggernaut in the travel industry. Younger, more experience-minded travelers jumped on early, and in fact remain hotel alternatives’ strongest supporters. Now, while hotel alternatives are still attractive to current young travelers and grown-up early adopters, they have to start filling the gaps in satisfaction to prevent their fans from “aging out” of alternatives and into hotels."

- Mike Gallinari, Travel & Leisure Analyst

This Report looks at the following areas:

Takeaway 1: Hotel alternatives have a bright future
Takeaway 2: Safety and loyalty programs are issues for hotel alternatives
Takeaway 3: Branding is important

TOC available on request

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