Hispanics and Convenience Stores - US - April 2018
"The convenience store (c-store) category is facing headwinds affected by lower margins due to an increasingly competitive retail landscape and declines in motor fuel prices over the past few years. As the category aims to find its own identity – one that may go beyond just convenience – it can’t ignore Hispanics. Hispanics visit c-stores more frequently and over index for shopping at most of the top c-stores."
- Juan Ruiz, Director of Hispanic Insights
This Report looks at the following areas:
Hispanics consider c-stores commodities
The value of convenience
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