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Healthy Lifestyles - UK - October 2016

Healthy Lifestyles - UK - October 2016

“A third of adults believe that they are healthier now than they were a year ago, reflecting the UK’s booming interest in healthy living. However, healthy habits are hard to adopt, and even harder to sustain. The perceived higher cost of healthy food is also a significant barrier. Brands and retailers must now do more to make it easier for people to make healthy decisions, such as using loyalty schemes to reward people for buying healthier foods and being more active.”

Jack Duckett, Senior Consumer Lifestyles Analyst

This report looks at the following areas:

Driving health messages amongst men
Tapping into rising interest in mental health
Incentivising healthier habits

TOC available on request

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