Full Service Restaurants - US - February 2018
"FSRs (full service restaurants) continue to experience sales growth and set the trends that influence the entire restaurant industry as well as retail food. However, while the market as a whole is growing, many individual FSRs, especially mainstream casual dining chains, are facing sales losses. Market saturation and changes in consumer dining preferences are causing many FSR chains to focus on improvements or new business strategies."
Caleb Bryant, Senior Foodservice Analyst
This report will look at the following areas:
Casual dining chain visitation is flat
A sense of sameness is unappealing to certain consumers