Esports - UK - June 2019

Esports - UK - June 2019

“The rapid growth of the esports industry is set to continue as gaming devices get more powerful and major celebrities get more involved. Companies have also been working with esports stars for promotional campaigns to help align the image of esports more closely with that of traditional sports. Changing perceptions in this way will be crucial to increasing mainstream appeal.”

– Zach Emmanuel, Consumer Technology Analyst

This report will look at the following areas:

Gaming kit designed by esports stars could appeal to fans
More interactions with esports stars could entice viewers to spend on paid streaming services

TOC available on request

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