Digital Trends: Fall - US - September 2017
"This Report tracks ownership of electronics, intent to purchase electronics, hardware used to access the internet, and online activities, identifying shifts in consumer behavior on the basis of comparing data from semiannual surveys. Findings in this report include, for the first time, trends in the frequency of online activities, bearing witness to a shift from social behavior to more passive forms of entertainment."
- Billy Hulkower, Senior Technology Analyst
This report will look at the following areas:
Slowing adoption for wearables
Softening interest in televisions
Product pricing at launch and early adopter budgets often misaligned
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook