Color Cosmetics - US - July 2018
"Despite a slowdown, color cosmetics continues to post growth, with facial cosmetics still commanding the highest consumer spend. The popularity of the no-makeup look continues to be on-trend, with consumers seeking skincare-based formulas to boost radiance. Lastly, Black women are a key market, as the inclusivity movement encourages product trial in segments in which Black women are normally disengaged."
- Alison Gaither, Beauty & Personal Care Analyst
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