Children's Attitudes towards Saving - UK - July 2019

Children's Attitudes towards Saving - UK - July 2019

“Most children feel they have an element of the control in the way that they manage their money and spending, while parents do try to educate them in financial matters. Tools and services which help children better manage their finances are also becoming increasingly popular. Extra encouragement is required to help families discuss their finances, particularly among parents who are less confident when it comes to managing their own financial situation.”

– Douglas Kitchen, Financial Services Analyst

This report examines the following issues:

Encouraging the savings conversation is half the battle
Better representation of women will create a more family friendly savings environment

TOC available on request

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