Car Purchasing Process - UK - March 2018
“The UK car market recorded a fall in sales in 2017 signalling a period of increased difficulty for those involved in production and retail. Yet while factors such as uncertainty following the Brexit vote and rising costs of ownership are currently subduing demand internally, the market continues to offer opportunities as a result of trends towards trading up and interest in buying new over used."
– Neil Mason, Head of Retail Research
This report looks at the following areas:
Sellers set for challenging market conditions
Demand for diesel plummets
Young are selective towards technical innovations
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook