Car Purchasing Process - UK - April 2017
“Car sales reached an all-time high in 2016. While this is good news for those involved in this sector, and a reflection of the efforts to stimulate new car sales in recent years, there are many reasons to be concerned about the next few years. Numerous factors appear set to impact on demand resulting in evermore creative approaches being required in order to continue to encourage purchasing.”
– Neil Mason, Head of Retail Research
This Report discusses the following key topics:
Have car sales reached a peak?
Diesel sales appear to be in reverse
Recent investment in online sales may finally signal growth for this channel