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Canada Outbound - June 2015

Canada Outbound - June 2015

“Outbound travel is a mainstream leisure pursuit among Canadians keen to fulfil their desire to explore foreign cultures and seek out warmer climates for rest and relaxation. In 2014, almost 33.5 million trips were made by Canadians abroad, reports Statistics Canada, equivalent to just under one trip per capita per year.”

This report looks at the following areas:

How is Canadian outbound travel developing in the current economic climate?
What are the primary destinations visited by Canadians?
How do travel patterns vary by season?
How is the Canadian travel industry evolving?


INTRODUCTION
DATA SOURCES
MARKET DRIVERS
POPULATION
Figure 1: Canada’s mid-year population, 1950-2050
Figure 2: Canada’s population by age group, 2015, 2030 and 2045
ECONOMY
Figure 3: Canada’s GDP at market prices, 2010-14
EXCHANGE RATES
Figure 4: Selected exchange rates against the Canadian Dollar, 2010-14
TOURISM BALANCE
Figure 5: Canada’s tourism balance, 2010-13
OUTBOUND TOURISM
ARRIVALS
Figure 6: Outbound trips made by Canadian residents, 2009-14
DESTINATIONS
The pull of the Caribbean
Figure 7: Canadian overnight visits to top 15 foreign destinations, 2010-12*
US
New York and Florida biggest draw for Canadians
Figure 8: Top 15 US states visited by Canadians, 2011-12*
Mexico
Cuba
UK
Dominican Republic
France
Italy
Germany
China
Spain
Jamaica
Netherlands
Hong Kong
Ireland
Australia
Other Caribbean
Figure 9: Canadian tourist arrivals at top 10 Caribbean destinations, 2013-4
Other Americas
Other Europe
MARKET CHARACTERISTICS
PRE-BOOKING BEHAVIOUR AND BOOKING METHODS
The role of the Internet
Booking methods
DEMOGRAPHICS
PURPOSE OF VISIT
Relaxed sun-seekers
Cultural trips
Visiting friends and relatives (VFR)
Cross-border shopping
EXPENDITURE
Figure 10: Canadian expenditure by destination, 2011-12*
LENGTH OF STAY
SEASONALITY
The weather influence
Figure 11: Canadian outbound trips to the US by quarter, 2013-14
TRANSPORT
Travel to the US
Figure 12: Outbound trips to the US by mode of transport, 2013-14
Travel to all other overseas destinations
Figure 13: Outbound trips to all other overseas destinations by mode of transport, 2013-14
AIR
Figure 14: Canadian international passenger airline market share by passenger volume, 2010-13
ROAD
RAIL
SEA
ACCOMMODATION
TOUR OPERATORS AND TRAVEL AGENCIES
TRAVEL AGENCIES
TOUR OPERATORS
Transat
Sunwing
Air Canada Vacations
CanJet Vacations
WestJet Vacations
WHAT NEXT?
INDEX TO TRAVEL & TOURISM ANALYST
Index grouped by geographic area
INDEX TO TTI DESTINATION REPORTS
Country reports
SPECIAL REPORTS INDEX
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014

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