“The good weather and Olympic success have culminated in a much more positive year for the cycling market than was witnessed in 2015. Although the effect of Brexit on the exchange rates will impact the cost of imports over time, with more work being done to encourage UK consumers to take up cycling, and those already participating generating a healthy source of custom, the market is likely to grow at around 3% making it worth a predicted £1.25 billion by 2021.”
– Helen Fricker, Senior Leisure Analyst
This report is looking at the following areas:
How can more people be encouraged to cycle? How can independent bike shops survive with the continued growth of online and direct-to-consumer retail models?