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Beer - UK - December 2017

Beer - UK - December 2017

“A likely growth segment in the coming years is low- and non-alcoholic beers. While decidedly niche, high profile launches from Heineken and Budweiser over the past year are helping to raise its profile and buoy growth.”

– Kiti Soininen, Category Director, Food and Drink

This report examines the following issues:

Schooners could boost the appeal of on-trade
Craft’s ongoing growth now calls for greater structure
Lower-/non-alcoholic beers set to become bigger business
Online retailing provides an outlet for a competitive market

TOC available on request

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