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Mintel International Group Ltd.

Minitel Reports provides the world’s leading companies with the valuable insight and powerful inspiration to produce strategic, innovative, targeted, and effective marketing strategies for more than 30 years.

Recognized internationally as a market analyst, Mintel creates around 600 Reports into US, European, and UK-specific markets every year. Our series of Reports provides you a fresh perspective of all the main food and drink, retail, leisure, consumer goods, and travel markets. Mintel also carries a strong reputation for our research into changing consumer lifestyles and the effects on business.

Every Report includes an innovative breakdown of a market’s dynamics and prospects, allowing you to strategize efficient business plans for both the long-and short-term.

While breakdown of a market’s main influencers assists you to follow competitors or pin-point new entry points, creative consumer research gives you the opportunity to sharpen your services to consumer demand; an excellent method of boosting sales and growing your market share.

Use Mintel Reports to identify what drives or scares consumers from making purchases, what their perspective of your business is, and discover how to best reach valuable target audiences.
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1956 Reports from Mintel International Group Ltd.

  • Restaurant Breakfast and Brunch Trends - US - September 2019

    ... breakfast as an important meal occasion. Operators should concentrate on expanding coffee beverages and nontraditional breakfast offerings including global flavors, snackable options and plant-based ingredients to attract customers back to the morning occasion." - Hannah ... Read More

  • Technology Habits of Generation Z - UK - September 2019

    ... media platforms and messaging apps dominate smartphone use, while gaming is extremely popular across all devices. With creativity and expressing identity priorities for Gen Zers, brands must look beyond traditional advertising and towards more engaged, ... Read More

  • Vehicle Recovery - UK - September 2019

    ... broader level these include the enhanced interest for consumers to acquire policies for free as a result of the purchase of other products and services. Short-term challenges also exist with the poor performance of new ... Read More

  • Vitamins and Supplements - UK - September 2019

    ... making it even more important for products to create compelling standout. Organic products, fun formats with exciting flavours and vitamins/supplements tailored to individual needs are all areas of opportunity.” – Emma Clifford, Associate Director – ... Read More

  • Mechanical and Electrical Engineering - UK - September 2019

    ... pending general election is also expected to see further promises of spending for the health and education sectors from all parties.” – Terry Leggett, Senior Analyst This report looks at the following areas: Brexit not ... Read More

  • Household Appliances - Ireland - September 2019

    ... Moving forward consumers are shown to be more concerned with the environment, and likely will see their purchase decisions guided by energy efficiency, recyclability and other green credentials.” - Brian O’Connor, Senior Consumer Analyst This ... Read More

  • Shopping for Household Care Products - UK - September 2019

    ... consumers shop lacks imagination and the market suffers as a result. Brands and retailers need to try to encourage more of an attitude that shopping for household care products can be a fun, impulsive experience. ... Read More

  • Thailand Outbound - September 2019

    ... ASEAN region and broader Asian continent.” – Jessica Kelly, Senior Tourism Analyst This report looks at the following areas: What factors are driving growth in the Thailand Outbound market? What regions and destinations are most ... Read More

  • Vitamins and Minerals - US - September 2019

    ... for innovation and personalization, traditional formats and formulations continue to be important to overall market strength. However, a demand for natural, specifically whole food ingredients will continue to push brands to improve the quality of ... Read More

  • Home Accessories - China - September 2019

    ... enhance the living condition. Therefore, Chinese consumers now are more willing to invest in adding a personal twist to their living space, and this is especially true for the post-90s. However, when it comes to ... Read More

  • Menu Insights - China - September 2019

    ... Sichuan cuisine still wins the majority, but Cantonese cuisine has taken the premium market. In Western dishes, steak, pizza and burger dominant the market. For low-popularity dishes, businesses need to promote the dishes as star ... Read More

  • Airlines - China - September 2019

    ... expected to see faster passenger growth than the domestic. High-speed trains are very competitive on domestic short-distance trips, while airlines can capitalise on themed flights to innovate flying experiences and attract potential consumers. Airlines have ... Read More

  • Alcoholic Beverage Drinking Occasions - US - September 2019

    ... trend in moderation that stunts performance. Dollar sales of alcohol are projected to reach $250 billion in 2019. While this is an 18% growth from 2014, the annual rate of growth is leveling off. Leading ... Read More

  • Bathrooms and Bathroom Accessories - UK - September 2019

    ... and interest into their décor. This encourages them to visit inspiring showrooms and browse for ideas online. Many see a new bathroom as an investment that adds value to their homes, something which can encourage ... Read More

  • Brexit: Future Hopes and Fears - Ireland - September 2019

    ... products are originating from and how much of the purchase price local manufacturers receive will resonate with consumers who are looking to support their local economies during a period of heightened uncertainty.” – James Wilson, ... Read More

  • Center of Store - US - September 2019

    ... pizzas and vegetables), and this dichotomy is calibrating a sales pattern that is stalled. As consumers continue to prioritize foods perceived to be fresher, healthier and even tastier, center of store brands will need to ... Read More

  • Competitive Socialising - UK - September 2019

    ... forward, with plenty of innovation still to come. Established brands need to strengthen their proposition to compete with emerging adult-only concepts, which are looking to become all-in-one entertainment hubs.” - Lauren Ryan, Leisure Analyst This ... Read More

  • Dark Spirits and Liqueurs - UK - September 2019

    ... to retain users in the category. Meanwhile historical cocktail recipes using dark spirits would help to generate consumer excitement around the category, especially among under-35s.” – Alice Baker, Research Analyst This report examines the following ... Read More

  • Home Laundry Products - US - September 2019

    ... are challenged to generate meaningful sales growth due to shoppers’ habitual approach to the category. Mintel projects continued modest growth of laundry products from 2019-24." - Rebecca Cullen, Household Care Analyst This Report looks at ... Read More

  • In-salon Hair Services - UK - September 2019

    ... consumer confidence is up, an uncertain UK economy driven by Brexit could see people cutting back on ‘treats’ such as salon services. Expense is already a barrier in professional services, suggesting that the industry can ... Read More

  • Jewellery & Watches Retailing - UK - September 2019

    ... of the big brands and retailers are suffering from the same issues plaguing the high street, such as growing consumer uncertainty and declining footfall. Furthermore, the mid-market watch segment is losing sales to digital devices ... Read More

  • Juice and Juice Drinks - China - September 2019

    ... at juice drinks in share and indicates the direction of premiumisation. Increasing consumption occasions or repeat purchase is critical for category growth. Nutrition and functionality trigger consumer purchase, and both help expand juice consumption occasions ... Read More

  • Leisure Centres and Swimming Pools - UK - September 2019

    ... an ageing venue stock while local authority budgets remain heavily constrained means potential for further expansion is limited at best.” – David Walmsley, Senior Leisure Analyst This report examines the following issues: Leisure centres to ... Read More

  • Lifestyles of Generation Z - UK - September 2019

    ... issues. For their part, the major social media platforms are exploring ways of lessening the young’s reliance on digital approval, but there remain opportunities for brands to implore this generation to switch off from the ... Read More

  • Luxury Beauty Consumer - US - September 2019

    ... consumer continues to evolve. This necessitates that makers and marketers align with more modern perceptions of luxury, such as clean ingredients, ethical sourcing and manufacturing practices, and opportunities for personalization/customization." - Clare Hennigan, Senior Beauty ... Read More

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