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Mintel International Group Ltd.

Minitel Reports provides the world’s leading companies with the valuable insight and powerful inspiration to produce strategic, innovative, targeted, and effective marketing strategies for more than 30 years.

Recognized internationally as a market analyst, Mintel creates around 600 Reports into US, European, and UK-specific markets every year. Our series of Reports provides you a fresh perspective of all the main food and drink, retail, leisure, consumer goods, and travel markets. Mintel also carries a strong reputation for our research into changing consumer lifestyles and the effects on business.

Every Report includes an innovative breakdown of a market’s dynamics and prospects, allowing you to strategize efficient business plans for both the long-and short-term.

While breakdown of a market’s main influencers assists you to follow competitors or pin-point new entry points, creative consumer research gives you the opportunity to sharpen your services to consumer demand; an excellent method of boosting sales and growing your market share.

Use Mintel Reports to identify what drives or scares consumers from making purchases, what their perspective of your business is, and discover how to best reach valuable target audiences.
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1417 Reports from Mintel International Group Ltd.

  • Yellow Fats and Edible Oils - UK - September 2017

    ... interest in natural and less processed products and received a recent boost from higher retail prices, but encouraging new uses will be important in driving future growth.” – Richard Caines, Senior Food & Drink Analyst ... Read More

  • UK Retail Briefing - September 2017

    ... comment on Mintel's Christmas predictions On overview of the latest UK Retail sales Sector Focus - DIY Retailing - UK Highlights of the latest UK Retail trend observations Monthly UK retail news headlines and analysis Read More

  • Alcoholic Beverage Mixers - US - September 2017

    ... liqueurs, vermouth, and aperitifs increased by 16% over the same period. Continued interest in cocktail culture, especially on premise, is helping here, as is a growing array of products that consumers can turn to for ... Read More

  • Baby Personal Care - China - September 2017

    ... is how to convince parents of the effectiveness and safety of these products. Famous brand names are not that trustworthy and parents now need a combination of expertise and real parents’ real experience.” – Alice ... Read More

  • Camping in North America - September 2017

    ... older, camping was the fifth most popular activity, just behind cycling, itself a hugely popular pursuit. " - Jessica Kelly, Senior Tourism Analyst This report looks at the following areas: What type of accommodation is ... Read More

  • Coffee - China - September 2017

    ... safety and authenticity and try to limit sugar intake for health reasons, while on the other hand, emotional triggers effectively drive greater consumption and strong flavour from additional ingredients are still favoured by those who ... Read More

  • Consumers and Retail Banking - UK - September 2017

    ... Open Banking regulations may help to boost competition in the retail banking sector, as those in the market for a new provider could be won over by personalised deals and a streamlined application process. However, ... Read More

  • Digital Trends: Fall - US - September 2017

    ... basis of comparing data from semiannual surveys. Findings in this report include, for the first time, trends in the frequency of online activities, bearing witness to a shift from social behavior to more passive forms ... Read More

  • Equity Investing - UK - September 2017

    ... key to extending the market, but a raft of regulation and remedies due in 2018 could hold progress back. Uncertainty over Brexit has discouraged investors from holding UK equities, but this means new opportunities for ... Read More

  • European Retail Briefing - September 2017

    ... on Carrefour expanding its food on the go format Bon App! An overview of the latest European Retail sales Highlights of the latest Retail trend observations across Europe. Monthly headlines and retail news across Europe Read More

  • European Retail Handbook - September 2017

    ... European Retail Handbook provides top line demographic and economic data and a more detailed analysis of retail trade in each country. Where possible, retail information is given both on a national and sector basis, and ... Read More

  • Family Planning and Pregnancy - UK - September 2017

    ... challenge. Digital advances in fertility tracking and pregnancy tests are affording consumers more information than traditional testing products as they look to conceive, which brands could look to harness in order to grow the category ... Read More

  • Food and Non-food Discounters - UK - September 2017

    ... conditions which favoured a low-cost alternative and in conditions where traditionally there would have been less demand. With an uncertain economic outlook in the short term the sector is well placed to make further gains ... Read More

  • Holiday Shopping (non-Winter) - US - September 2017

    ... consumers actively celebrate, and ultimately spend for, various holidays. Consumers are mostly consistent in the types of holidays they prioritize spending on and their purchases mirror those holidays’ traditions. Some consumers might need motivation to ... Read More

  • Hot and Cold Cereal - US - September 2017

    ... huge category with near-universal penetration. The key to reinvigorating the cereal category may lie less in trying to fix its inherent shortcomings than leveraging its strongest asset: great taste." - John Owen, Sr. Analyst, Food ... Read More

  • Jewellery & Watches Retailing - UK - September 2017

    ... the market is being driven by sales of luxury watches amongst tourists taking advantage of a weak Sterling. However, one in four UK consumers plan to spend more on jewellery and watches in the next ... Read More

  • Leisure Centres and Swimming Pools - UK - September 2017

    ... are there for increased usage; both consumers and the Government appear to be placing greater focus on leading active lives which should benefit leisure centres.” – Helen Fricker, Senior Leisure Analyst This Report looks at ... Read More

  • Marketing to Black Moms - US - September 2017

    ... her greatest accomplishment and primary responsibility. She is raising her kids with confidence, although she would prefer to be able to devote more time to their emotional development. Household work is a chore she would ... Read More

  • Marketing to Hispanic Moms - US - September 2017

    ... of whether or not they work full-time. Even if they would welcome help, they tend to be hesitant to ask for it. Shouldering the sometimes-thankless responsibility of maintaining the household is a way to show ... Read More

  • Media Consumption Habits - UK - September 2017

    ... be able to find them the most suitable new content amongst their vast libraries. Successfully helping people discover new content that they enjoy will boost loyalty and the value that a user assigns to one ... Read More

  • Milk and Cream - Ireland - September 2017

    ... Irish consumers remains high, the potential for Brexit to interrupt milk processing on both sides of the border remains a threat to the prosperity of the market.” – Brian O’Connor, Senior Consumer Analyst This Report ... Read More

  • Planning for Long-term Care - UK - September 2017

    ... of products that help people to plan and pay for long-term care, Mintel’s research suggests a reasonable level of support for the idea of insurance policies to help meet these costs. However, more also needs ... Read More

  • Sports Participation - UK - September 2017

    ... their activities while allaying the fears of potential newcomers that they are not fit enough to join in.” – David Walmsley, Senior Leisure Analyst This Report looks at the following areas: Is everyone fit enough ... Read More

  • Televisions - UK - September 2017

    ... due to economic uncertainty and rising import costs, educating consumers on the benefits of the technology and effectively showcasing an expanding content range will be vital to boost upgrades.” – Adrian Reynolds, Consumer Technology Analyst ... Read More

  • Vitamins and Supplements - UK - September 2017

    ... eating has lessened consumer reliance upon vitamins and supplements. The upsurge in popularity of elimination diets provides an opportunity, while exploring tailored supplement plans should help brands to remain relevant in the current health-orientated climate.” ... Read More

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