Applications and App Stores: Market Analysis and Forecasts 2013 - 2018
The mobile industry is in a significant transition stage in which major handset manufacturers, wireless operators, leading enterprises and some independents are all enabling developers to create new applications that are placed in an online stores. With this transition comes new infrastructure, processes and procedures for customers, and in the case of enterprise, employees and customers, to easily find and benefit from mobile applications that seamless integrate into the handset including automated billing and OSS functions.
This research evaluates mobile application stores trends including the transition to improved enterprise support. The report includes comparative analysis, SWOT analysis, and analysis of support functions (development, testing, etc.). The report evaluates business opportunities including anticipated future prospects of app store development and support for enterprise applications.
The reports includes forecasts for Global Mobile Application Revenue 2013 – 2018 segmented by Business Model and App Store Provider
Global application forecasts 2013 – 2018
Comparative SWOT analysis of developer programs
Identify opportunities to expand apps to enterprise
Understand the landscape including players and positioning
Understand Integrated Mobile Management (IMM) for enterprise
Recognize key industry trends shaping the future of apps on different OS
Identify the direction and anticipated future of apps and applications stores
Understand the unique challenges and opportunities for enterprise application stores
Enterprise companies: Understand challenges and opportunities for app management
Potential application store providers: Comparative analysis and market review including enterprise
Retail electronics distributors (business & retail): Detailed technical comparison & review of the market
Mobile software developers: Provides focus on what platforms offer in terms of growth and opportunities
Wireless Carriers: Comprehensive review of the mobile application stores, development tools and support programs
Handset manufacturers: Comprehensive review of the Mobile Application Stores, development tools and support programs
Mind Commerce Publishing's research methodology encompasses input from a wide variety of sources.
We rely heavily upon our Subject Matter Experts (SME) in terms of their market knowledge, unique perspective, and vision. We utilize SME industry contacts as well as previous customers and participants in our market surveys and interactive interviews.
In addition, we rely upon our extensive internal database, which contains modeling, qualitative analysis, and quantitative data. We review secondary sources and compare to our primary sources to update previous findings (for prior version reports) and/or compile baseline information for technology and market modeling.
We share preliminary models with industry contacts (select previous clients, experts, and thought leaders) to verify the veracity of initial modeling. Prior to final report production (analysis, findings, and conclusions), we engage in an internal review with internal SMEs as well as cross-expertise, senior staff members to challenge results.
We believe that forecasts should be prepared as part of an integrated process which involves both quantitative as well as qualitative factors. We follow the following 3-step process for forecasting.
Step 1 - Forecasts Input: The inputs for the present and historical revenues are derived from industry players. Financial and other quantitative data for individual sub-market categories are derived from original research and tested with interviews with major industry constituents.
Step 2 - Forecasting of Future Years: Mind Commerce extends forecasts based on a variety of factors including demand drivers as well as supply side data. Key success factors and assumptions are considered.
Step 3 - Validation of Data: The final step is to validate projections, which is accomplished in consultation with both internal and external industry experts, including both topic and regional experts. Adjustments are made to the forecasts based on factors identified throughout this process.