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Visual Analytics Market by Component (Software and Services), Business Function (IT, Sales and Marketing, Finance, Supply Chain, and HR), Deployment Model (On-Demand and On-Premise), Organization Size, Industry, and Region - Global Forecast to 2022

Visual Analytics Market by Component (Software and Services), Business Function (IT, Sales and Marketing, Finance, Supply Chain, and HR), Deployment Model (On-Demand and On-Premise), Organization Size, Industry, and Region - Global Forecast to 2022

“The increasing adoption of advanced analytics is driving the growth of the visual analytics market”
MarketsandMarkets estimates the global visual analytics market to grow from USD 2.57 billion in 2017 to USD 6.51 billion by 2022, at a Compound Annual Growth Rate (CAGR) of 20.4%. The visual analytics market is growing rapidly because of the transition from the traditional Business Intelligence (BI) techniques to advanced BI and analytics techniques, and due to the massive surge in the visual analytics trend across industries. Factors such as lack of integration with legacy systems and complex analytical processes are expected to limit the market growth.

“The IT business function is expected to have the largest market size in 2022”
Organizations are evolving their Information Technology (IT) monitoring tools to gain more visibility into the new complexity. With the right solution, one can detect patterns to predict issues before they arise. Visual analytics allows big data from IT to be converted into relevant and actionable visual insights for a quick problem resolution, without having to export the data. It enables organizations to extract visual insights from key operational data types, such as log files, performance metrics, events, and trouble tickets, so that they can proactively avoid outages, achieve a faster mean time to repair, and realize cost savings through greater operational efficiency. Therefore, the IT business function is estimated to have the largest market share in 2022.

“Banking, Financial Services, and Insurance (BFSI) is estimated to have the largest market size in 2017”
The visual analytics market is also segmented by various industries, out of which, the adoption of visual analytics is expected to be the largest in the BFSI vertical, as the volume and variety of data is increasing day-by-day, with the growing demand of IT systems for visual analysis of the financial transactions in banks and other financial institutes.

“Asia Pacific (APAC) is projected to grow at the highest CAGR and North America to hold the largest market share”
APAC is expected to be the highest growing region in the visual analytics market because of the increasing adoption of Internet of Things (IoT) and smart technologies, and government initiatives, such as smart cities in the APAC countries, including China and India. North America, followed by Europe, is expected to continue being the largest revenue-generating region for the visual analytics vendors, for the next 5 years. This is mainly due to the presence of various developed economies, such as Canada and US, and because of the high focus on innovations in R&D and technology across industries.

In-depth interviews were conducted with the Chief Executive Officers (CEOs), marketing directors, other innovation and technology directors, and executives from various key organizations operating in the visual analytics marketplace.
By Company – Tier 1-22%, Tier 2-30%, and Tier 3-48%
By Designation – C-Level-30%, Director Level-45%, and Others-25%
By Region – North America-48%, Europe-30%, and APAC-22%

The visual analytics ecosystem comprises the following major vendors:
1. IBM (US)
2. Oracle (US)
3. SAP (Germany)
4. SAS Institute (US)
5. Tableau Software (US)
6. Microsoft (US)
7. MicroStrategy (US)
8. TIBCO Software (US)
9. Qlik (US)
10. Alteryx (US)

Research Coverage
The visual analytics market revenue is primarily classified into revenues from software and services. Software’s revenue is associated with stand-alone software offerings while services’ revenue is associated with managed services and professional services. The professional services comprise deployment and integration, support and maintenance, and consulting services. The market is also segmented on the basis of business functions, organization sizes, deployment models, industries, and regions.

Reasons to Buy the Report
• To get a comprehensive overview of the global visual analytics market
• To gain a wide range information about the top players in this market sphere, their product portfolios, and the key strategies adopted by them
• To gain insights of the major countries/regions, in which the visual analytics market is flourishing in various industries


  • INTRODUCTION
    • OBJECTIVES OF THE STUDY
    • MARKET DEFINITION
    • MARKET SCOPE
    • YEARS CONSIDERED FOR THE STUDY
    • CURRENCY
    • STAKEHOLDERS
  • RESEARCH METHODOLOGY
    • RESEARCH DATA
      • SECONDARY DATA
      • PRIMARY DATA
    • MARKET SIZE ESTIMATION
    • RESEARCH ASSUMPTIONS
    • LIMITATIONS
  • EXECUTIVE SUMMARY
  • PREMIUM INSIGHTS
    • ATTRACTIVE MARKET OPPORTUNITIES IN THE VISUAL ANALYTICS MARKET
    • VISUAL ANALYTICS MARKET: MARKET SHARE ACROSS VARIOUS REGIONS
    • VISUAL ANALYTICS MARKET, BY INDUSTRY AND REGION
    • VISUAL ANALYTICS MARKET: PROFESSIONAL SERVICES, BY REGION
  • MARKET OVERVIEW AND INDUSTRY TRENDS
    • MARKET OVERVIEW
      • INTRODUCTION
    • MARKET DYNAMICS
      • DRIVERS
      • RESTRAINTS
      • OPPORTUNITIES
      • CHALLENGES
    • INDUSTRY TRENDS
      • VISUAL ANALYTICS INTEGRATION FRAMEWORK
      • VISUAL ANALYTICS MARKET: USE CASES
  • VISUAL ANALYTICS MARKET ANALYSIS, BY COMPONENT
    • INTRODUCTION
      • Table VISUAL ANALYTICS MARKET SIZE, BY COMPONENT, 2015–2022 (USD MILLION)
    • SOFTWARE
      • Table SOFTWARE: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2021 (USD MILLION)
    • SERVICES
      • Table SERVICES: VISUAL ANALYTICS MARKET SIZE, BY TYPE, 2015–2022 (USD MILLION)
      • Table SERVICES: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022(USD MILLION)
      • PROFESSIONAL SERVICES
        • Table PROFESSIONAL SERVICES MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
        • Table DEPLOYMENT AND INTEGRATION MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
        • Table SUPPORT AND MAINTENANCE MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
        • Table CONSULTING SERVICES MARKET SIZE, BY REGION, 2015–2022(USD MILLION)
      • MANAGED SERVICES
        • Table MANAGED SERVICES MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
  • VISUAL ANALYTICS MARKET ANALYSIS, BY BUSINESS FUNCTION
    • INTRODUCTION
      • Table VISUAL ANALYTICS MARKET SIZE, BY BUSINESS FUNCTION, 2015–2022 (USD MILLION)
    • INFORMATION TECHNOLOGY
      • Table INFORMATION TECHNOLOGY: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • FINANCE
      • Table FINANCE: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • SALES AND MARKETING
      • Table SALES AND MARKETING: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • HUMAN RESOURCES
      • Table HUMAN RESOURCES: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • SUPPLY CHAIN
      • Table SUPPLY CHAIN: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • OTHERS
      • Table OTHERS: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
  • VISUAL ANALYTICS MARKET ANALYSIS, BY ORGANIZATION SIZE
    • INTRODUCTION
      • Table VISUAL ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2022(USD MILLION)
    • LARGE ENTERPRISES
      • Table LARGE ENTERPRISES: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022(USD MILLION)
    • SMALL AND MEDIUM-SIZED ENTERPRISES
      • Table SMALL AND MEDIUM-SIZED ENTERPRISES: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022(USD MILLION)
  • VISUAL ANALYTICS MARKET ANALYSIS, BY DEPLOYMENT MODEL
    • INTRODUCTION
      • Table VISUAL ANALYTICS MARKET SIZE, BY DEPLOYMENT MODEL, 2015–2022 (USD MILLION)
    • ON-PREMISES
      • Table ON-PREMISES: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • ON-DEMAND
      • Table ON-DEMAND: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
  • VISUAL ANALYTICS MARKET ANALYSIS, BY INDUSTRY
    • INTRODUCTION
      • Table VISUAL ANALYTICS MARKET SIZE, BY INDUSTRY, 2015–2022 (USD MILLION)
    • BANKING, FINANCIAL SERVICES, AND INSURANCE
      • Table BANKING, FINANCIAL SERVICES, AND INSURANCE: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • TELECOM AND IT
      • Table TELECOM AND IT: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • RETAIL AND CONSUMER GOODS
      • Table RETAIL AND CONSUMER GOODS: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • HEALTHCARE AND LIFE SCIENCES
      • Table HEALTHCARE AND LIFE SCIENCES: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • MANUFACTURING
      • Table MANUFACTURING: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • GOVERNMENT AND DEFENSE
      • Table GOVERNMENT AND DEFENSE: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • ENERGY AND UTILITIES
      • Table ENERGY AND UTILITIES: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • TRANSPORTATION AND LOGISTICS
      • Table TRANSPORTATION AND LOGISTICS: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • MEDIA AND ENTERTAINMENT
      • Table MEDIA AND ENTERTAINMENT: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • OTHERS
      • Table OTHERS: VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
  • GEOGRAPHIC ANALYSIS
    • INTRODUCTION
      • Table VISUAL ANALYTICS MARKET SIZE, BY REGION, 2015–2022 (USD MILLION)
    • NORTH AMERICA
      • BY COUNTRY
      • NORTH AMERICA, BY COMPONENT
        • Table NORTH AMERICA: VISUAL ANALYTICS MARKET SIZE, BY COMPONENT, 2015–2022 (USD MILLION)
      • NORTH AMERICA, BY SERVICE
        • Table NORTH AMERICA: VISUAL ANALYTICS MARKET SIZE, BY SERVICE, 2015–2022 (USD MILLION)
      • NORTH AMERICA, BY PROFESSIONAL SERVICE
        • Table NORTH AMERICA: VISUAL ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2015–2022 (USD MILLION)
      • NORTH AMERICA, BY BUSINESS FUNCTION
        • Table NORTH AMERICA: VISUAL ANALYTICS MARKET SIZE, BY BUSINESS FUNCTION, 2015–2022 (USD MILLION)
      • NORTH AMERICA, BY DEPLOYMENT MODEL
        • Table NORTH AMERICA: VISUAL ANALYTICS MARKET SIZE, BY DEPLOYMENT MODEL, 2015–2022 (USD MILLION)
      • NORTH AMERICA, BY ORGANIZATION SIZE
        • Table NORTH AMERICA: VISUAL ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2022 (USD MILLION)
      • NORTH AMERICA, BY INDUSTRY
        • Table NORTH AMERICA: VISUAL ANALYTICS MARKET SIZE, BY INDUSTRY, 2015–2022 (USD MILLION)
    • EUROPE
      • BY COUNTRY
      • EUROPE, BY COMPONENT
        • Table EUROPE: VISUAL ANALYTICS MARKET SIZE, BY COMPONENT, 2015–2022 (USD MILLION)
      • EUROPE, BY SERVICE
        • Table EUROPE: VISUAL ANALYTICS MARKET SIZE, BY SERVICE, 2015–2022 (USD MILLION)
      • EUROPE, BY PROFESSIONAL SERVICE
        • Table EUROPE: VISUAL ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2015–2022 (USD MILLION)
      • EUROPE, BY BUSINESS FUNCTION
        • Table EUROPE: VISUAL ANALYTICS MARKET SIZE, BY BUSINESS FUNCTION, 2015–2022 (USD MILLION)
      • EUROPE, BY DEPLOYMENT MODEL
        • Table EUROPE: VISUAL ANALYTICS MARKET SIZE, BY DEPLOYMENT MODEL, 2015–2022 (USD MILLION)
      • EUROPE, BY ORGANIZATION SIZE
        • Table EUROPE: VISUAL ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2022 (USD MILLION)
      • EUROPE, BY INDUSTRY
        • Table EUROPE: VISUAL ANALYTICS MARKET SIZE, BY INDUSTRY, 2015–2022 (USD MILLION)
    • ASIA PACIFIC
      • BY COUNTRY
      • ASIA PACIFIC, BY COMPONENT
        • Table ASIA PACIFIC: VISUAL ANALYTICS MARKET SIZE, BY COMPONENT, 2015–2022 (USD MILLION)
      • ASIA PACIFIC, BY SERVICE
        • Table ASIA PACIFIC: VISUAL ANALYTICS MARKET SIZE, BY SERVICE, 2015–2022 (USD MILLION)
      • ASIA PACIFIC, BY PROFESSIONAL SERVICE
        • Table ASIA PACIFIC: VISUAL ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2015–2022 (USD MILLION)
      • ASIA PACIFIC, BY BUSINESS FUNCTION
        • Table ASIA PACIFIC: VISUAL ANALYTICS MARKET SIZE, BY BUSINESS FUNCTION, 2015–2022 (USD MILLION)
      • ASIA PACIFIC, BY DEPLOYMENT MODEL
        • Table ASIA PACIFIC: VISUAL ANALYTICS MARKET SIZE, BY DEPLOYMENT MODEL, 2015–2022 (USD MILLION)
      • ASIA PACIFIC, BY ORGANIZATION SIZE
        • Table ASIA PACIFIC: VISUAL ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2022 (USD MILLION)
      • ASIA PACIFIC, BY INDUSTRY
        • Table ASIA PACIFIC: VISUAL ANALYTICS MARKET SIZE, BY INDUSTRY, 2015–2022 (USD MILLION)
    • LATIN AMERICA
      • BY COUNTRY
      • LATIN AMERICA, BY COMPONENT
        • Table LATIN AMERICA: VISUAL ANALYTICS MARKET SIZE, BY COMPONENT, 2015–2022 (USD MILLION)
      • LATIN AMERICA, BY SERVICE
        • Table LATIN AMERICA: VISUAL ANALYTICS MARKET SIZE, BY SERVICE, 2015–2022 (USD MILLION)
      • LATIN AMERICA, BY PROFESSIONAL SERVICE
        • Table LATIN AMERICA: VISUAL ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2015–2022 (USD MILLION)
      • LATIN AMERICA, BY BUSINESS FUNCTION
        • Table LATIN AMERICA: VISUAL ANALYTICS MARKET SIZE, BY BUSINESS FUNCTION, 2015–2022 (USD MILLION)
      • LATIN AMERICA, BY DEPLOYMENT MODEL
        • Table LATIN AMERICA: VISUAL ANALYTICS MARKET SIZE, BY DEPLOYMENT MODEL, 2015–2022 (USD MILLION)
      • LATIN AMERICA, BY ORGANIZATION SIZE
        • Table LATIN AMERICA: VISUAL ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2022 (USD MILLION)
      • LATIN AMERICA, BY INDUSTRY
        • Table LATIN AMERICA: VISUAL ANALYTICS MARKET SIZE, BY INDUSTRY, 2015–2022 (USD MILLION)
    • MIDDLE EAST AND AFRICA
      • BY COUNTRY
      • MIDDLE EAST AND AFRICA, BY COMPONENT
        • Table MIDDLE EAST AND AFRICA: VISUAL ANALYTICS MARKET SIZE, BY COMPONENT, 2015–2022 (USD MILLION)
      • MIDDLE EAST AND AFRICA, BY SERVICE
        • Table MIDDLE EAST AND AFRICA: VISUAL ANALYTICS MARKET SIZE, BY SERVICE, 2015–2022 (USD MILLION)
      • MIDDLE EAST AND AFRICA, BY PROFESSIONAL SERVICE
        • Table MIDDLE EAST AND AFRICA: VISUAL ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2015–2022 (USD MILLION)
      • MIDDLE EAST AND AFRICA, BY BUSINESS FUNCTION
        • Table MIDDLE EAST AND AFRICA: VISUAL ANALYTICS MARKET SIZE, BY BUSINESS FUNCTION, 2015–2022 (USD MILLION)
      • MIDDLE EAST AND AFRICA, BY DEPLOYMENT MODEL
        • Table MIDDLE EAST AND AFRICA: VISUAL ANALYTICS MARKET SIZE, BY DEPLOYMENT MODEL, 2015–2022 (USD MILLION)
      • MIDDLE EAST AND AFRICA, BY ORGANIZATION SIZE
        • Table MIDDLE EAST AND AFRICA: VISUAL ANALYTICS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2022 (USD MILLION)
      • MIDDLE EAST AND AFRICA, BY INDUSTRY
        • Table MIDDLE EAST AND AFRICA: VISUAL ANALYTICS MARKET SIZE, BY INDUSTRY, 2015–2022 (USD MILLION)
  • COMPETITIVE LANDSCAPE
    • OVERVIEW
    • COMPETITIVE SCENERIO
      • NEW PRODUCT LAUNCHES AND PRODUCT UPGRADATIONS
        • Table RECENT NEW PRODUCT LAUNCHES AND PRODUCT UPGRADATIONS
      • PARTNERSHIPS, COLLABORATIONS, AND AGREEMENTS
        • Table RECENT PARTNERSHIPS, COLLABORATIONS, AND AGREEMENTS
      • MERGERS AND ACQUISITIONS
        • Table MERGERS AND ACQUISITIONS
      • BUSINESS EXPANSIONS
        • Table BUSINESS EXPANSIONS
    • VISUAL ANALYTICS MARKET: PROMINENT PLAYERS
      • Table PROMINENT PLAYERS IN VISUAL ANALYTICS MARKET
  • COMPANY PROFILES
    • IBM
      • BUSINESS OVERVIEW
      • PRODUCTS AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • ORACLE
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • SAP
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • SAS INSTITUTE
      • BUSINESS OVERVIEW
      • PRODUCTS AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • TABLEAU SOFTWARE
      • BUSINESS OVERVIEW
      • PRODUCTS AND SERVICES OFFERED
      • SWOT ANALYSIS
      • RECENT DEVELOPMENTS
      • MNM VIEW
    • MICROSOFT
      • BUSINESS OVERVIEW
      • PRODUCTS AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
      • MNM VIEW
    • MICROSTRATEGY
      • BUSINESS OVERVIEW
      • PRODUCTS AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
      • MNM VIEW
    • TIBCO SOFTWARE
      • BUSINESS OVERVIEW
      • PRODUCTS AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
      • MNM VIEW
    • QLIK
      • BUSINESS OVERVIEW
      • PRODUCTS AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
      • MNM VIEW
    • ALTERYX
      • BUSINESS OVERVIEW
      • PRODUCT AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
      • MNM VIEW
  • APPENDIX
    • INSIGHTS OF INDUSTRY EXPERTS
    • DISCUSSION GUIDE
    • KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
    • INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE
    • AVAILABLE CUSTOMIZATION
    • RELATED REPORTS
    • AUTHOR DETAILS

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