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Transparent Display Market by Product (HUD, HMD, Digital Signage, Smart Appliance), Vertical (Retail & Hospitality, Industrial, Aerospace & Defense, Automotive & Transportation), Display Size, Resolution, Technology, and Geography - Global Forecast to 202

Transparent Display Market by Product (HUD, HMD, Digital Signage, Smart Appliance), Vertical (Retail & Hospitality, Industrial, Aerospace & Defense, Automotive & Transportation), Display Size, Resolution, Technology, and Geography - Global Forecast to 2023

“Transparent display market to grow at a CAGR of 44.7% from 2018 to 2023”
The transparent display market is expected to grow from USD 408 million in 2018 to USD 2,591 million by 2023, at a CAGR of 44.7% from 2018 to 2023. The growth of this market is mainly driven by factors such as growing demand for LCD-based transparent displays and increasing use of transparent displays for HMD and HUD products. High growth in the use of OLED-based transparent display devices and high adoption of transparent displays for digital signage products are the major opportunities for the growth of the transparent display market. However, high cost associated with transparent display products restrains the growth of the market.

“LCD technology to hold a significant share of the transparent display market during the forecast period”
The transparent display market for the LCD technology is expected to account for the largest share during the forecast period, whereas OLED is expected to grow at the highest CAGR during the forecast period. The demand for OLED display technology is higher due to several advantages that OLED offers as compared to LCD display technology. OLED is actually a simpler structure than LCD, and its picture performance and form factor are also an improvement. OLED is thinner and functions well in flexible form factors. Due to these qualities, OLED was rapidly recognized as the technology to replace LCD. Hence, OLED display technology expected to provide ample of opportunities for the transparent display market during the forecast period.

“HUD product to hold a significant share of the transparent display market by 2023”
The transparent display market for HUD products is expected to account for the largest share during the forecast period. High demand for HUDs in aerospace & defense, automotive & transportation, and industrial segments provides opportunities to the transparent display market. The use of transparent displays in HUDs is increasing to reduce the size of devices and improve power efficiency. Hence, the increasing use of HUD product in automotive & aerospace industries creates a high demand for transparent displays.

“Automotive & transportation vertical to hold a significant share of the transparent display market by 2023”
The transparent display market for automotive & transportation vertical is expected to account for the largest share in 2018. Increasing penetration of HUDs and HMDs for automotive & transportation provides ample of opportunities for the transparent display market during the forecast period. Technological advancements, as well as increasing demand for advanced safety functions, are expected to drive the market for AR-based HUDs.

“APAC to be the largest shareholder in the transparent display market by 2023”
APAC is expected to hold the largest share of the transparent display market during the forecast period. High demand for transparent display panels in South Korea, China, and Japan is a major contributor to the growth of the market. The presence of display panel manufacturers gives it a prime benefit of adopting latest technology-based display devices, which provides ample opportunities to the transparent display market.

Breakdown of the profiles of primary participants:
By Company: Tier 1 – 10%, Tier 2 – 20%, and Tier 3 – 70%
By Designation: C-Level Executives – 45%, Directors – 35%, and Others– 20%
By Region: North America – 30%, Europe – 20%, APAC – 40%, and RoW – 10%

Key players profiled in this report are as follows:
Planar Systems, Inc. (US)
Pro Display (UK)
Crystal Display Systems Ltd. (UK)
LG Electronics Inc. (South Korea)
Panasonics Corporation (Japan)
BenQ Corporation (Taiwan)
ClearLED (US)
Kent Optronics, Inc. (US)
NEC Display Solutions, Ltd. (Japan)
Universal Display Corporation (US)

Research Coverage
This report offers detailed insights into the transparent display market, segmented based on display size, resolution, technology, product, vertical, and region. By display size, the market has been segmented into small and medium, and large. By resolution, the market has been segmented into ultra HD, full HD, HD, and others. By technology, the transparent display market has been segmented into LCD, OLED, and others. By product, the transparent display market has been segmented into HMD, HUD, digital signage, and smart appliance. By vertical, the transparent display market has been segmented into consumer, retail & hospitality, sports & entertainment, healthcare, aerospace & defense, industrial, automotive & transportation, and others. The study also forecasts the size of the market segmented on the basis of 4 main regions—North America, Europe, APAC, and RoW.

Reasons to buy the report
The report would help the market leaders/new entrants in this market in the following ways:
1. This report segments the transparent display market comprehensively and provides the closest approximation of the overall, as well as segment-based, market size across different display size, resolution, technology, product, verticals, and regions.
2. The report would help stakeholders understand the pulse of the market and provide them with the information on key drivers, restraints, challenges, and opportunities for the growth of the market.
3. This report would help stakeholders understand their competitors better and gain more insights to enhance their position in the business. The competitive landscape section includes competitor ecosystem, along with the product launches and development; and partnerships, contracts, and agreement, strategies implemented by the key players in the market.


  • INTRODUCTION
    • OBJECTIVES OF THE STUDY
    • DEFINITION
    • STUDY SCOPE
      • MARKETS COVERED
      • YEARS CONSIDERED FOR THE STUDY
    • CURRENCY
    • STAKEHOLDERS
  • RESEARCH METHODOLOGY
    • RESEARCH DATA
      • SECONDARY DATA
      • PRIMARY DATA
    • MARKET SIZE ESTIMATION
      • BOTTOM-UP APPROACH
      • TOP-DOWN APPROACH
    • MARKET BREAKDOWN AND DATA TRIANGULATION
    • RESEARCH ASSUMPTIONS
  • EXECUTIVE SUMMARY
  • PREMIUM INSIGHTS
    • TRANSPARENT DISPLAY MARKET (2018–2023)
    • TRANSPARENT DISPLAY MARKET, BY PRODUCT
    • TRANSPARENT DISPLAY MARKET, BY VERTICALS AND COUNTRIES
    • TRANSPARENT DISPLAY MARKET GEOGRAPHIC SNAPSHOT
  • MARKET OVERVIEW
    • INTRODUCTION
      • DRIVERS
      • RESTRAINTS
      • OPPORTUNITIES
      • CHALLENGES
  • TRANSPARENT DISPLAY MARKET, BY DISPLAY SIZE
    • INTRODUCTION
      • Table TRANSPARENT DISPLAY MARKET, BY DISPLAY SIZE, 2015–2023 (USD MILLION)
    • SMALL AND MEDIUM-SIZED
      • SMALL AND MEDIUM-SIZED DISPLAY TO ACCOUNT FOR LARGEST SHARE OF TRANSPARENT DISPLAY MARKET
    • LARGE
      • DEMAND FOR LARGE-SIZE DISPLAYS EXPECTED TO INCREASE RAPIDLY FOR DIGITAL SIGNAGE AND SMART APPLIANCE DURING FORECAST PERIOD
  • TRANSPARENT DISPLAY MARKET, BY RESOLUTION
    • INTRODUCTION
      • Table TRANSPARENT DISPLAY MARKET, BY RESOLUTION, 2015–2023 (USD MILLION)
    • ULTRA-HIGH DEFINITION (UHD)
      • ULTRA-HIGH DEFINITION RESOLUTION SEGMENT TO WITNESS HIGHEST CAGR FOR TRANSPARENT DISPLAY MARKET DURING FORECAST PERIOD
    • FULL HD
      • FULL-HD RESOLUTION TO LEAD TRANSPARENT DISPLAY MARKET DURING FORECAST PERIOD
    • HD
      • HD RESOLUTION TO LEAD TRANSPARENT DISPLAY MARKET
    • OTHERS
  • TRANSPARENT DISPLAY MARKET, BY TECHNOLOGY
    • INTRODUCTION
      • Table TRANSPARENT DISPLAY MARKET, BY TECHNOLOGY, 2015–2023 (USD MILLION)
    • LCD
      • LCD DISPLAY TECHNOLOGY TO ACCOUNT FOR LARGE SHARE OF TRANSPARENT DISPLAY MARKET
        • Table TRANSPARENT DISPLAY MARKET FOR LCD, BY PRODUCT, 2015–2023 (USD MILLION)
    • OLED
      • HMD TO ACCOUNT FOR LARGEST SHARE OF OLED TRANSPARENT DISPLAY MARKET
        • Table TRANSPARENT DISPLAY MARKET FOR OLED, BY PRODUCT, 2015–2023 (USD MILLION)
    • OTHERS
      • Table TRANSPARENT DISPLAY MARKET FOR OTHER, BY PRODUCT, 2015–2023 (USD MILLION)
  • TRANSPARENT DISPLAY MARKET, BY VERTICAL
    • INTRODUCTION
      • Table TRANSPARENT DISPLAY MARKET, BY APPLICATION, 2015–2023 (USD MILLION)
    • CONSUMER
      • HMD TO ACCOUNT FOR LARGEST SHARE OF TRANSPARENT DISPLAY MARKET FOR CONSUMER SEGMENT
        • Table TRANSPARENT DISPLAY MARKET FOR CONSUMER, BY PRODUCT, 2015–2023 (USD MILLION)
    • RETAIL & HOSPITALITY
      • SMART APPLIANCE TO WITNESS HIGHEST CAGR FOR TRANSPARENT DISPLAY MARKET IN RETAIL & HOSPITALITY SEGMENT
        • Table TRANSPARENT DISPLAY MARKET FOR RETAIL & HOSPITALITY, BY PRODUCT, 2015–2023 (USD MILLION)
    • SPORTS AND ENTERTAINMENT
      • HMD TO WITNESS HIGH GROWTH IN SPORTS & ENTERTAINMENT SEGMENT DURING FORECAST PERIOD
        • Table TRANSPARENT DISPLAY MARKET FOR SPORTS AND ENTERTAINMENT, BY PRODUCT, 2015–2023 (USD MILLION)
    • HEALTHCARE
      • HMD TO DOMINATE TRANSPARENT DISPLAY MARKET IN HEALTHCARE SEGMENT DURING FORECAST PERIOD
        • Table TRANSPARENT DISPLAY MARKET FOR HEALTHCARE, BY PRODUCT, 2015–2023 (USD MILLION)
    • AEROSPACE & DEFENSE
      • HUD AND HMD PRODUCTS TO DRIVE MARKET GROWTH IN AEROSPACE & DEFENSE SEGMENT
        • Table TRANSPARENT DISPLAY MARKET FOR AEROSPACE & DEFENSE, BY PRODUCT, 2015–2023 (USD MILLION)
    • AUTOMOTIVE & TRANSPORTATION
      • HUD TO LEAD TRANSPARENT DISPLAY MARKET IN AUTOMOTIVE & TRANSPORTATION SEGMENT
        • Table TRANSPARENT DISPLAY MARKET FOR AUTOMOTIVE & TRANSPORTATION, BY PRODUCT, 2015–2023 (USD MILLION)
    • INDUSTRIAL
      • INCREASING ADOPTION OF HMDS TO DRIVE MARKET GROWTH IN INDUSTRIAL SEGMENT
        • Table TRANSPARENT DISPLAY MARKET FOR INDUSTRIAL, BY PRODUCT, 2015–2023 (USD MILLION)
    • OTHERS
      • HMDS TO LEAD TRANSPARENT DISPLAY MARKET IN OTHER VERTICALS
        • Table TRANSPARENT DISPLAY MARKET FOR OTHERS, BY PRODUCT, 2015–2023 (USD MILLION)
  • TRANSPARENT DISPLAY MARKET, BY PRODUCT
    • INTRODUCTION
      • Table TRANSPARENT DISPLAY MARKET, BY PRODUCT, 2015–2023 (USD MILLION)
      • Table TRANSPARENT DISPLAY MARKET, BY PRODUCT, 2015–2023 (THOUSAND UNITS)
    • HEAD-MOUNTED DISPLAY (HMD)
      • INDUSTRIAL SEGMENT TO CAPTURE CONSIDERABLY LARGE SHARE OF HMD TRANSPARENT DISPLAY MARKET
        • Table TRANSPARENT DISPLAY MARKET FOR HMD, BY TECHNOLOGY, 2015–2023 (USD MILLION)
        • Table TRANSPARENT DISPLAY MARKET FOR HMD, BY VERTICAL, 2015–2023 (USD MILLION)
        • Table TRANSPARENT DISPLAY MARKET FOR HMD, BY REGION, 2015–2023 (USD MILLION)
    • HEAD-UP DISPLAY (HUD)
      • AUTOMOTIVE & TRANSPORTATION SEGMENT TO DOMINATE HUD TRANSPARENT DISPLAY MARKET DURING FORECAST PERIOD
        • Table TRANSPARENT DISPLAY MARKET FOR HEAD–UP DISPLAY, BY TECHNOLOGY, 2015–2023 (USD MILLION)
        • Table TRANSPARENT DISPLAY MARKET FOR HEAD–UP DISPLAY, BY VERTICAL, 2015–2023 (USD MILLION)
        • Table TRANSPARENT DISPLAY MARKET FOR HUD, BY REGION, 2015–2023 (USD MILLION)
    • DIGITAL SIGNAGE
      • LCD DISPLAY TECHNOLOGY TO ACCOUNT FOR LARGEST SHARE OF DIGITAL SIGNAGE TRANSPARENT DISPLAY MARKET
        • Table TRANSPARENT DISPLAY MARKET FOR DIGITAL SIGNAGE, BY TECHNOLOGY, 2015–2023 (USD MILLION)
        • Table TRANSPARENT DISPLAY MARKET FOR DIGITAL SIGNAGE, BY VERTICAL, 2015–2023 (USD MILLION)
        • Table TRANSPARENT DISPLAY MARKET FOR DIGITAL SIGNAGE, BY REGION, 2015–2023 (USD MILLION)
    • SMART APPLIANCE
      • LCD DISPLAY TECHNOLOGY EXPECTED TO CONTINUE ITS DOMINANCE IN SMART APPLIANCE TRANSPARENT DISPLAY MARKET DURING FORECAST PERIOD
        • Table TRANSPARENT DISPLAY MARKET FOR SMART APPLIANCE, BY TECHNOLOGY, 2017–2023 (USD MILLION)
        • Table TRANSPARENT DISPLAY MARKET FOR SMART APPLIANCE, BY VERTICAL, 2017–2023 (USD MILLION)
        • Table TRANSPARENT DISPLAY MARKET FOR SMART APPLIANCE, BY REGION, 2017–2023 (USD MILLION)
  • GEOGRAPHIC ANALYSIS
    • INTRODUCTION
      • Table TRANSPARENT DISPLAY MARKET, BY REGION, 2015–2023 (USD MILLION)
    • NORTH AMERICA
      • Table TRANSPARENT DISPLAY MARKET IN NORTH AMERICA, BY COUNTRY, 2015–2023 (USD MILLION)
      • Table TRANSPARENT DISPLAY MARKET FOR NORTH AMERICA, BY PRODUCT, 2015–2023 (USD MILLION)
      • US
      • CANADA AND MEXICO
    • EUROPE
      • Table TRANSPARENT DISPLAY MARKET IN EUROPE, BY COUNTRY, 2015–2023 (USD MILLION)
      • Table TRANSPARENT DISPLAY MARKET FOR EUROPE, BY PRODUCT, 2015–2023 (USD MILLION)
      • GERMANY
      • UK
      • FRANCE
      • REST OF EUROPE
    • ASIA PACIFIC
      • Table TRANSPARENT DISPLAY MARKET IN APAC, BY COUNTRY, 2015–2023 (USD MILLION)
      • Table TRANSPARENT DISPLAY MARKET FOR APAC, BY PRODUCT, 2015–2023 (USD MILLION)
      • CHINA
      • JAPAN
      • INDIA
      • SOUTH KOREA
      • REST OF APAC
    • REST OF THE WORLD
      • Table TRANSPARENT DISPLAY MARKET IN ROW, BY REGION, 2015–2023 (USD MILLION)
      • Table TRANSPARENT DISPLAY MARKET FOR ROW, BY PRODUCT, 2015–2023 (USD MILLION)
      • SOUTH & CENTRAL AMERICA
      • MIDDLE EAST & AFRICA
  • COMPETITIVE LANDSCAPE
    • INTRODUCTION
    • MARKET PLAYER RANKING ANALYSIS
    • COMPETITIVE LEADERSHIP MAPPING
      • VISIONARY LEADERS
      • DYNAMIC DIFFERENTIATORS
      • INNOVATORS
      • EMERGING COMPANIES
    • STRENGTH OF PRODUCT PORTFOLIO (25 COMPANIES)
    • BUSINESS STRATEGY EXCELLENCE (25 COMPANIES)
    • COMPETITIVE SCENARIO
    • COMPETITIVE SITUATIONS & TRENDS
      • PRODUCT LAUNCHES/DEVELOPMENTS
        • Table PRODUCT LAUNCHES/DEMONSTRATION (2015–2018)
      • COLLABORATIONS/AGREEMENTS/PARTNERSHIPS
        • Table COLLABORATIONS/AGREEMENTS/PARTNERSHIPS (2016–2018)
  • COMPANY PROFILES
    • KEY PLAYERS
      • PLANAR SYSTEMS
      • PRO DISPLAY
      • CRYSTAL DISPLAY SYSTEM
      • LG ELECTRONICS
      • PANASONIC
      • BENQ DISPLAY
      • CLEARLED
      • KENT OPTRONICS, INC.
      • NEC DISPLAY SOLUTIONS
      • UNIVERSAL DISPLAY CORPORATION
    • OTHER KEY COMPANIES
      • EVOLUCE
      • GLOBUS INFOCOM
      • HANGZHOU HIKVISION DIGITAL TECHNOLOGY
      • JAPAN DISPLAY
      • OPTINVENT
      • PILOT SCREENTIME
      • SHENZHEN NEXNOVO TECHNOLOGY
      • SHENZHEN HOXLED OPTOELECTRONIC TECHNOLOGY
      • SAMSUNG DISPLAY
      • SHENZHEN AUROLED TECHNOLOGY
  • APPENDIX
    • DISCUSSION GUIDE
    • KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
    • AVAILABLE CUSTOMIZATION
    • RELATED REPORTS
    • AUTHOR DETAILS

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