Robotic Lawn Mower Market by End User (Residential, Commercial), Lawn Size (small-sized, medium-sized, large-sized), Connectivity Type (With Connectivity, Without Connectivity), Distribution Channel, and Region- Global Forecast to 2025
“Increase in labor cost, safety concerns over traditional lawn mowers, and need for noise-free operation are some of the major factors that will drive the robotic lawn mower market.”
The robotic lawn mower market is projected to grow from USD 533 million to USD 1,262 million by 2025 at a CAGR of 13.10%. Increase in labor cost, safety concerns over traditional lawn mowers, and need for noise-free operation are some of the major factors that will drive the robotic lawn mower market.
“Europe is expected to be the largest as well as fastest growing robotic lawn mower market during the forecasted period.”
In Europe, most of the people stay in homes with lawns. And as the per capita income of the people in this region is on the higher side, they are willing to invest in robotic lawn mowers because it requires more time to maintain a lawn manually. Moreover, as the annual landscaping services in Europe are costly in, more people with individual lawns are willing to buy robotic lawn mowers. Thus, the robotic lawn mower market in Europe is the largest as well as the fastest growing.
“Robotic lawn mower used for residential applications is expected to be the largest market.”
The penetration of the robotic lawn mowers in the commercial segment is very low and is predominant only in the residential segment. Hence, this market has the highest share, and the same is expected to continue during the forecasted period. Apart from this, the overall lawn care industry is also growing continuously at a healthy CAGR; and this growth of the lawn care industry is because of the residential segment.
“Large-sized robotic lawn mower is the fastest growing segment.”
Large-sized robotic lawn mowers are generally used for commercial applications. This segment has very low penetration at present. But, advancements in technology and development of high capacity lawn mowers are the driving factors making this the fastest growing segment in the robotic lawn mower market.
The robotic lawn mower market is consolidated and dominated by a few global players. The key players in the market are Husqvarna Group (Sweden), Deere and Company (US), Robert Bosch (Germany), Honda Motor Company (Japan), STIHL Holding and Co. Kg (Germany), Yamabiko Corporation (Japan), LG Electronics (South Korea), The Toro Company (US), Stiga SPA (Italy), The Kobi Company (US), Al-Ko Gardentech (Germany), Zucchetti Centro Sistemi (Italy), WORX (US), MTD (US), Milagrow Business, and Knowledge System (India)
By Company Type: Tier I - 40%, Tier II - 20%, and OEMs - 40%
By Designation: C level - 10%, D level – 30%, Others– 60%
By Region: Asia Pacific - 40%, Europe - 40%, North America - 20%
Note: **Others includes sales, marketing, and product managers.
*Tier I are system suppliers to OEM, Tier II are component suppliers to Tier I, and OEMs are vehicle manufacturers.
People in Europe have traditionally invested a lot of time in creating and maintaining lawns. However, things are starting to change as a younger and more urban population starts to grow and flat dwelling becomes a standard practice. Those who do choose to keep a lawn and garden are typically a little bit older and rely on landscaping service of professionals which are very limited in Europe. Hence, the demand for robotic lawn mowers is expected to increase further.
The study includes an in-depth competitive analysis of the key players in the robotic lawn mower market, with their company profiles, SWOT analysis of the top 5 companies, recent developments, and key market strategies.
The robotic lawn mower market has been segmented on the basis of end-user (residential and commercial), lawn size [small-sized (up to 600m2), medium-sized (600–1,500m2), and large-sized (above 1,500 m2)], connectivity (with connectivity and without connectivity), distribution channel (retail stores and online websites), and region [Asia Pacific (China, Japan, South Korea, India, Australia), Europe (UK, Germany, France, Spain, UK and Sweden), North America (US, Canada, and Mexico), and Rest of the world (Brazil, Russia and New Zealand)].
Key Benefits of Buying the Report:
This report provides insights with reference to the following points:
Market Size, by end user category: The report offers in-depth market sizing and forecast till 2025, in terms of value, by end user (residential and commercial)
Market Size, by lawn size: The report offers in-depth market sizing (volume & value) and forecast till 2025, by lawn size [small-sized (up to 600m2), medium-sized (600–1,500m2), and large-sized (above 1,500 m2)]
The report provides a “market share” of the leading players in the robotic lawn mower market.
The report provides “competitive leadership mapping” that profiles key players as visionary leaders, innovators, dynamic differentiators, and emerging companies.
The report also provides “revenue impact” section that helps the robotic lawn mower manufacturers understand the key impacting factors in the robotic lawn mower market.
Market Development: The report provides comprehensive information about lucrative emerging markets for robotic lawn mowers across regions.
Product Development/Innovation: The report gives detailed insights into R&D activities, upcoming technologies, and new product launches in the robotic lawn mower market.
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