Oral Care/ Hygiene Market by Product (Toothbrush (Manual, Electric, Battery), Toothpaste (Pastes, Gels, Powder, Polish), Breath Freshener, Rinse) & Distribution Channel (Consumer Stores, Retail Pharmacy, e-Commerce), & Region - Global Forecast to 2026

Oral Care/ Hygiene Market by Product (Toothbrush (Manual, Electric, Battery), Toothpaste (Pastes, Gels, Powder, Polish), Breath Freshener, Rinse) & Distribution Channel (Consumer Stores, Retail Pharmacy, e-Commerce), & Region - Global Forecast to 2026

The oral care market is projected to reach USD 54.9 billion by 2026 from USD 47.2 billion in 2021, at a CAGR of 3.1% during the forecast period. The rising incidence of dental diseases, the rising number of practicing dentists on a global scale, and technological advancements in oral care products are the major factors driving the growth of the oral care market. On the other hand, product recalls for the oral care market are expected to restrain the market's growth. Moreover, the adverse effects of teeth whitening products pose a major challenge to the growth of this market.

Toothpastes holds the highest market share, by product, in the oral care market, in the forecast period.

Based on product, the toothpastes segment accounted for the largest share of 51.3% of the oral care market in 2020. The high market share of this segment can largely be attributed to the high adoption of toothpastes for the maintenance of oral hygiene and the growing awareness of the utility of these products in the prevention of dental caries. The toothbrushes & accessories segment is expected to grow at the highest CAGR of 3.8% during the forecast period. The high growth rate of this segment can primarily be attributed to the high adoption of toothpastes owing to their accessibility, the increasing awareness of dental hygiene, and the promotion of teeth whitening and reduction of tooth sensitivity.

Online distribution channels’ segment to grow at the highest CAGR in the oral care market, in the forecast period.

The oral care market is segmented into consumer stores, retail pharmacies, online distribution, and dental dispensaries. The consumer stores segment accounted for the largest share of 61.7% of the oral care market in 2020. In contrast, the online distribution segment is expected to grow at the highest CAGR of 9.5% in the forecast period. The increasing number of internet users and advantages such as low costs, free deliveries, availability of multi-brand oral care products, and the convenience of purchasing along with product comparison is the key growth drivers for this segment.

Asia Pacific holds the largest share in the oral care market, by region, in the forecast period

Based on region, the oral care market is segmented into North America, Europe, the Asia Pacific, Latin America, and the Middle East & Africa. The Asia Pacific region accounted for the largest share of 31.6% of the oral care market in 2020. The major factors driving the growth of the Asia Pacific region for the oral care market include the growing awareness of oral care & oral hygiene products in this region, rising disposable income, increasing aging population in certain countries, and rising investments in dental healthcare. The Asia Pacific market is also estimated to grow at the highest CAGR during the forecast period.

A breakdown of the primary participants for the corporate wellness solutions market referred to for this report is provided below:
By Company Type: Tier 1–40%, Tier 2–38%, and Tier 3–22%
By Designation: C-level–40%, Director Level–35%, and Others–25%
By Region: North America–35%, Europe–25%, Asia Pacific–20%, Rest of the World – 20%

The prominent players in the global oral care market include Colgate-Palmolive Company (US), Procter & Gamble (US), GlaxoSmithKline plc (UK), Unilever plc (US), and Koninklijke Philips N.V. (Netherlands).

Research Coverage:

The report analyzes the market for oral care solutions and their adoption pattern. It aims at estimating the market size and future growth potential of the oral care and different segments such as product offering, distribution channel and region. The report also includes an in-depth competitive analysis of the key players in this market along with their company profiles, product offerings, and recent developments.

Reasons to Buy the Report

The report will enrich established firms as well as new entrants/smaller firms to gauge the pulse of the market, which, in turn, would help them garner a greater share. Firms purchasing the report could use one or any combination of the below-mentioned five strategies for strengthening their market presence.

This report provides insights on the following pointers:
Market Penetration: Comprehensive information on the product portfolios offered by the top players in the global oral care market.
Product Development/Innovation: Detailed insights on the upcoming trend, and service launches in the global oral care market.
Market Development: Comprehensive information on the lucrative emerging regions by product offering, distribution channel, and region.
Market Diversification: Exhaustive information about new products, growing geographies, and recent developments in the global oral care market.
Competitive Assessment: In-depth assessment of market shares, growth strategies, revenue analysis, and products & services of leading players in the global oral care market.


  • INTRODUCTION
    • OBJECTIVES OF THE STUDY
    • MARKET DEFINITION
      • Table CATEGORY-WISE INCLUSIONS AND EXCLUSIONS IN THE DIABETES CARE DEVICES MARKET
    • SCOPE OF THE STUDY
      • MARKETS COVERED
      • YEARS CONSIDERED FOR THE STUDY
    • CURRENCY
      • Table STANDARD CURRENCY CONVERSION RATE
    • LIMITATIONS
    • STAKEHOLDERS
    • SUMMARY OF CHANGES
  • RESEARCH METHODOLOGY
    • RESEARCH DATA
      • SECONDARY DATA
      • PRIMARY DATA
    • MARKET SIZE ESTIMATION: ORAL CARE MARKET
    • MARKET BREAKDOWN AND DATA TRIANGULATION
    • MARKET SHARE ESTIMATION
    • ASSUMPTIONS FOR THE STUDY
    • LIMITATIONS
      • METHODOLOGY-RELATED LIMITATIONS
      • SCOPE-RELATED LIMITATIONS
    • RISK ASSESSMENT
      • Table RISK ASSESSMENT: ORAL CARE MARKET
  • EXECUTIVE SUMMARY
  • PREMIUM INSIGHTS
    • ORAL CARE MARKET OVERVIEW
    • ASIA PACIFIC: ORAL CARE MARKET, BY PRODUCT
    • ORAL CARE MARKET: GEOGRAPHIC MIX
    • ORAL CARE MARKET: REGIONAL MIX (2019–2026)
  • MARKET OVERVIEW
    • INTRODUCTION
    • MARKET DYNAMICS
      • MARKET DRIVERS
        • Table RECENT PRODUCT LAUNCHES OF ADVANCED TOOTHBRUSHES
      • MARKET RESTRAINTS
      • OPPORTUNITIES
      • CHALLENGES
    • INDUSTRY TRENDS
      • ARTIFICIAL INTELLIGENCE AND IOT IN THE ORAL CARE MARKET
    • COVID-19 IMPACT ANALYSIS
      • COVID-19 HEALTH ASSESSMENT
    • COVID-19 ECONOMIC ASSESSMENT
    • ASSESSMENT OF THE IMPACT OF COVID-19 ON THE ECONOMIC SCENARIO
    • ASSESSMENT OF THE IMPACT OF COVID-19 ON THE ECONOMIC SCENARIO IN THE ORAL CARE MARKET
    • ECOSYSTEM/MARKET MAP
      • Table ORAL CARE MARKET: ECOSYSTEM
    • VALUE CHAIN ANALYSIS: ORAL CARE MARKET
    • CASE STUDY ANALYSIS
      • CASE STUDY: EFFECT OF USING PROXIMAL CLEANING DEVICES ON PERIODONTAL STATUS OF ADULTS
    • TECHNOLOGICAL ANALYSIS IN SMART TOOTHBRUSHES
      • SMART TOOTHBRUSHES/CONNECTED TOOTHBRUSHES
    • AVERAGE SELLING PRICE TREND: ELECTRIC & SMART TOOTHBRUSHES
      • Table ELECTRIC & SMART TOOTHBRUSHES: MAJOR BRANDS WITH APPROXIMATE PRICING (USD) IN THE US
      • Table AVERAGE SELLING PRICE OF ELECTRIC & SMART TOOTHBRUSHES, BY REGION (2020)
    • TRENDS/DISRUPTIONS IMPACTING CUSTOMERS' BUSINESSES (YC-YCC)
      • ORAL CARE MARKET
    • REGULATORY LANDSCAPE
      • US
      • EUROPEAN UNION (EU)
      • CHINA
    • PORTER'S FIVE FORCES ANALYSIS
      • Table ORAL CARE MARKET: PORTER'S FIVE FORCES ANALYSIS
      • THREAT FROM NEW ENTRANTS
      • BARGAINING POWER OF SUPPLIERS
      • INTENSITY OF COMPETITIVE RIVALRY
      • BARGAINING POWER OF BUYERS
      • THREAT FROM SUBSTITUTES
  • ORAL CARE MARKET, BY PRODUCT
    • INTRODUCTION
      • Table ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
      • Table ORAL CARE MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
    • TOOTHPASTES
      • HIGH ADOPTION OF TOOTHPASTES DUE TO ITS UTILITY IN MAINTAINING EFFECTIVE ORAL HYGIENE AND REDUCING TEETH SENSITIVITY
        • Table KEY TOOTHPASTE BRANDS
        • Table TOOTHPASTES MARKET, BY FORMULATION, 2019–2026 (USD MILLION)
        • Table TOOTHPASTES MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • PASTES
        • Table PASTES MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • GELS
        • Table GELS MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • POWDERS
        • Table POWDERS MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • POLISHES
        • Table POLISHES MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
    • TOOTHBRUSHES & ACCESSORIES
      • Table TOOTHBRUSHES & ACCESSORIES MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
      • Table TOOTHBRUSHES & ACCESSORIES MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • TOOTHBRUSHES
        • Table SOME KEY BRANDS OF TOOTHBRUSHES
        • Table TOOTHBRUSHES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table TOOTHBRUSHES MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
        • Table MANUAL TOOTHBRUSHES MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
        • Table ELECTRIC TOOTHBRUSHES MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
        • Table BATTERY-POWERED TOOTHBRUSHES MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • REPLACEMENT TOOTHBRUSH HEADS
        • Table REPLACEMENT TOOTHBRUSH HEADS MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
    • MOUTHWASHES/RINSES
      • Table SOME KEY BRANDS OF MOUTHWASHES/RINSES
      • Table MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
      • Table MOUTHWASHES/RINSES MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • NON-MEDICATED MOUTHWASHES
        • Table NON-MEDICATED MOUTHWASHES MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • MEDICATED MOUTHWASHES
        • Table MEDICATED MOUTHWASHES MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
    • DENTAL ACCESSORIES/ANCILLARIES
      • Table SOME KEY BRANDS OF DENTAL ACCESSORIES/ANCILLARIES
      • Table DENTAL ACCESSORIES/ANCILLARIES MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
      • Table DENTAL ACCESSORIES/ANCILLARIES MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • DENTAL FLOSSES
        • Table DENTAL FLOSSES MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • BREATH FRESHENERS
        • Table BREATH FRESHENERS MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • COSMETIC DENTAL WHITENING PRODUCTS
        • Table COSMETIC DENTAL WHITENING PRODUCTS MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • DENTAL WATER JETS
        • Table DENTAL WATER JETS MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
    • DENTURE PRODUCTS
      • Table DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
      • Table DENTURE PRODUCTS MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • DENTURE FIXATIVES
        • Table DENTURE FIXATIVES MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • OTHER DENTURE PRODUCTS
        • Table OTHER DENTURE PRODUCTS MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
    • DENTAL PROSTHESIS CLEANING SOLUTIONS
      • INCREASING ADOPTION OF PROSTHESES DUE TO THE RISING EDENTULOUS POPULATION TO DRIVE THE DEMAND FOR DENTURE CLEANING SOLUTIONS
        • Table DENTAL PROSTHESIS CLEANING SOLUTIONS MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
  • ORAL CARE MARKET, BY DISTRIBUTION CHANNEL
    • INTRODUCTION
      • Table ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
    • CONSUMER STORES
      • RETAIL STORES AND SUPERMARKETS FORM THE KEY DISTRIBUTION CHANNEL UNDER CONSUMER STORES
        • Table ORAL CARE MARKET FOR CONSUMER STORES, BY COUNTRY, 2019–2026 (USD MILLION)
    • RETAIL PHARMACIES
      • RETAIL PHARMACIES MAINLY PROVIDE PRESCRIPTION-BASED ORAL CARE PRODUCTS
        • Table ORAL CARE MARKET FOR RETAIL PHARMACIES, BY COUNTRY, 2019–2026 (USD MILLION)
    • ONLINE DISTRIBUTION
      • ONLINE DISTRIBUTION CHANNELS TO GROW AT A HIGH RATE DUE TO THE RISING PENETRATION OF COVID-19
        • Table ORAL CARE MARKET FOR ONLINE DISTRIBUTION, BY COUNTRY, 2019–2026 (USD MILLION)
    • DENTAL DISPENSARIES
      • DENTAL DISPENSARIES PLAY AN IMPORTANT ROLE IN PRODUCT PROMOTIONAL ACTIVITY
        • Table ORAL CARE MARKET FOR DENTAL DISPENSARIES, BY COUNTRY, 2019–2026 (USD MILLION)
    • COVID-19 IMPACT ON DISTRIBUTION CHANNELS IN THE ORAL CARE MARKET
  • ORAL CARE MARKET, BY REGION
    • INTRODUCTION
      • Table ORAL CARE MARKET, BY REGION, 2019–2026 (USD MILLION)
    • ASIA PACIFIC
      • Table ASIA PACIFIC: ORAL CARE MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • Table ASIA PACIFIC: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
      • Table ASIA PACIFIC: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
      • Table ASIA PACIFIC: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
      • Table ASIA PACIFIC: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
      • Table ASIA PACIFIC: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
      • Table ASIA PACIFIC: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
      • Table ASIA PACIFIC: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • CHINA
        • Table CHINA: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table CHINA: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table CHINA: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table CHINA: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table CHINA: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table CHINA: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table CHINA: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • JAPAN
        • Table JAPAN: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table JAPAN: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table JAPAN: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table JAPAN: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table JAPAN: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table JAPAN: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table JAPAN: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • INDIA
        • Table INDIA: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table INDIA: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table INDIA: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table INDIA: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table INDIA: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table INDIA: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table INDIA: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • AUSTRALIA
        • Table AUSTRALIA: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table AUSTRALIA: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table AUSTRALIA: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table AUSTRALIA: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table AUSTRALIA: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table AUSTRALIA: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table AUSTRALIA: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • REST OF ASIA PACIFIC
        • Table ROAPAC: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table ROAPAC: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table ROAPAC: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table ROAPAC: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table ROAPAC: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table ROAPAC: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table ROAPAC: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • COVID-19 IMPACT ON THE ORAL CARE MARKET IN THE ASIA PACIFIC AND THE REST OF THE ASIA PACIFIC REGION
    • EUROPE
      • Table EUROPE: ORAL CARE MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • Table EUROPE: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
      • Table EUROPE: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
      • Table EUROPE: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
      • Table EUROPE: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
      • Table EUROPE: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
      • Table EUROPE: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
      • Table EUROPE: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • GERMANY
        • Table GERMANY: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table GERMANY: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table GERMANY: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table GERMANY: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table GERMANY: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table GERMANY: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table GERMANY: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • UK
        • Table UK: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table UK: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table UK: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table UK: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table UK: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table UK: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table UK: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • ITALY
        • Table ITALY: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table ITALY: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table ITALY: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table ITALY: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table ITALY: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table ITALY: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table ITALY: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • FRANCE
        • Table FRANCE: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table FRANCE: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table FRANCE: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table FRANCE: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table FRANCE: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table FRANCE: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table FRANCE: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • SPAIN
        • Table SPAIN: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table SPAIN: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table SPAIN: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table SPAIN: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table SPAIN: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table SPAIN: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table SPAIN: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • REST OF EUROPE
        • Table ROE: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table ROE: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table ROE: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table ROE: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table ROE: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table ROE: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table ROE: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • COVID-19 IMPACT ON THE ORAL CARE MARKET IN EUROPE AND THE REST OF EUROPE
    • NORTH AMERICA
      • Table NORTH AMERICA: ORAL CARE MARKET, BY COUNTRY, 2019–2026 (USD MILLION)
      • Table NORTH AMERICA: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
      • Table NORTH AMERICA: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
      • Table NORTH AMERICA: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
      • Table NORTH AMERICA: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
      • Table NORTH AMERICA: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
      • Table NORTH AMERICA: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
      • Table NORTH AMERICA: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • US
        • Table US: TOTAL DENTAL EXPENDITURE AND NATIONAL DENTAL EXPENDITURE PER CAPITA, 2010–2017
        • Table US: NUMBER OF DENTAL PRACTICES, 2012–2018
        • Table US: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table US: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table US: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table US: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table US: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table US: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table US: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • CANADA
        • Table CANADA: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table CANADA: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table CANADA: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table CANADA: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table CANADA: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table CANADA: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table CANADA: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • COVID-19 IMPACT ON THE ORAL CARE MARKET IN NORTH AMERICA
    • LATIN AMERICA
      • MARKET PLAYERS ARE FOCUSING ON STRENGTHENING THEIR DISTRIBUTION CHANNELS IN LATIN AMERICA
        • Table LATIN AMERICA: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table LATIN AMERICA: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table LATIN AMERICA: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table LATIN AMERICA: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table LATIN AMERICA: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table LATIN AMERICA: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table LATIN AMERICA: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
      • COVID-19 IMPACT ON THE ORAL CARE MARKET IN LATIN AMERICA
    • MIDDLE EAST & AFRICA
      • MARKET GROWTH IN THE REGION CAN BE LARGELY DRIVEN BY CREATING AWARENESS ABOUT DENTAL HYGIENE
      • COVID-19 IMPACT ON THE ORAL CARE MARKET IN THE MIDDLE EAST & AFRICA
        • Table MEA: ORAL CARE MARKET, BY PRODUCT, 2019–2026 (USD MILLION)
        • Table MEA: TOOTHPASTES MARKET, BY FORMULATION TYPE, 2019–2026 (USD MILLION)
        • Table MEA: TOOTHBRUSHES & ACCESSORIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table MEA: MOUTHWASHES/RINSES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table MEA: DENTAL ACCESSORIES/ANCILLARIES MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table MEA: DENTURE PRODUCTS MARKET, BY TYPE, 2019–2026 (USD MILLION)
        • Table MEA: ORAL CARE MARKET, BY DISTRIBUTION CHANNEL, 2019–2026 (USD MILLION)
  • COMPETITIVE LANDSCAPE
    • INTRODUCTION
    • KEY PLAYER STRATEGIES/RIGHT TO WIN
      • Table OVERVIEW OF STRATEGIES ADOPTED BY PLAYERS IN THE ORAL CARE MARKET
    • REVENUE SHARE ANALYSIS
      • REVENUE ANALYSIS FOR KEY PLAYERS IN THE ORAL CARE MARKET
    • MARKET SHARE ANALYSIS
      • MARKET SHARE ANALYSIS: ORAL CARE MARKET
        • Table ORAL CARE MARKET: DEGREE OF COMPETITION
    • COMPANY EVALUATION QUADRANT
      • STARS
      • PERVASIVE PLAYERS
      • EMERGING LEADERS
      • PARTICIPANTS
    • COMPETITIVE LEADERSHIP MAPPING FOR SMES & START-UPS (2020)
      • PROGRESSIVE COMPANIES
      • DYNAMIC COMPANIES
      • STARTING BLOCKS
      • RESPONSIVE COMPANIES
    • COMPETITIVE BENCHMARKING
      • COMPANY SERVICE FOOTPRINT (20 COMPANIES)
        • Table COMPANY PRODUCT FOOTPRINT (20 COMPANIES)
        • Table COMPANY DISTRIBUTION CHANNEL FOOTPRINT (20 COMPANIES)
        • Table COMPANY REGION FOOTPRINT (20 COMPANIES)
    • COMPETITIVE SITUATIONS AND TRENDS
      • PRODUCT LAUNCHES
        • Table PRODUCT LAUNCHES (2018–SEPTEMBER 2021)
      • DEALS
        • Table DEALS (2018–SEPTEMBER 2021)
        • Table OTHER DEVELOPMENTS (2018–SEPTEMBER 2021)
  • COMPANY PROFILES
    • KEY PLAYERS
      • COLGATE-PALMOLIVE COMPANY
        • Table COLGATE-PALMOLIVE COMPANY: BUSINESS OVERVIEW
      • PROCTER & GAMBLE
        • Table PROCTER & GAMBLE: BUSINESS OVERVIEW
      • GLAXOSMITHKLINE PLC
        • Table GLAXOSMITHKLINE PLC: BUSINESS OVERVIEW
      • KONINKLIJKE PHILIPS N.V.
        • Table KONINKLIJKE PHILIPS N.V.: BUSINESS OVERVIEW
      • JOHNSON & JOHNSON
        • Table JOHNSON & JOHNSON.: BUSINESS OVERVIEW
      • UNILEVER PLC.
        • Table UNILEVER PLC.: BUSINESS OVERVIEW
    • OTHER PLAYERS
      • GC CORPORATION
        • Table GC CORPORATION.: BUSINESS OVERVIEW
      • 3M COMPANY
        • Table 3M: BUSINESS OVERVIEW
      • LION CORPORATION
        • Table LION CORPORATION: BUSINESS OVERVIEW
      • CHURCH & DWIGHT CO, INC.
        • Table CHURCH & DWIGHT CO, INC.: BUSINESS OVERVIEW
      • SUNSTAR SUISSE S.A.
        • Table SUNSTAR SUISSE S.A..: BUSINESS OVERVIEW
      • PERRIGO COMPANY PLC.
        • Table PERRIGO PLC.: BUSINESS OVERVIEW
      • DABUR INDIA LTD.
        • Table DABUR INDIA LTD.: BUSINESS OVERVIEW
      • ORKLA
        • Table ORKLA: BUSINESS OVERVIEW
      • DENTAID LTD.
        • Table DENTAID LTD.: BUSINESS OVERVIEW
      • HENKEL AG & CO. KGAA
        • Table HENKEL AG & CO. KGAA: BUSINESS OVERVIEW
      • LG HOUSEHOLD & HEALTH CARE, LTD.
        • Table LG HOUSEHOLD & HEALTH CARE LTD.: BUSINESS OVERVIEW
      • KAO CORPORATION
        • Table KAO CORPORATION: BUSINESS OVERVIEW
      • HIMALAYA WELLNESS COMPANY
        • Table HIMALAYA WELLNESS COMPANY: BUSINESS OVERVIEW
      • YOUNG INNOVATIONS, INC.
        • Table YOUNG INNOVATIONS, INC.: BUSINESS OVERVIEW
      • ULTRADENT PRODUCTS
        • Table ULTRADENT PRODUCTS: BUSINESS OVERVIEW
      • HAIN CELESTIAL GROUP (JASON NATURAL PRODUCTS, INC.)
      • SUPERSMILE
      • CLOSYS
      • HAWLEY & HAZEL (BVI) CO. LTD.
  • APPENDIX
    • DISCUSSION GUIDE
    • KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
    • AVAILABLE CUSTOMIZATIONS
    • RELATED REPORTS
    • AUTHOR DETAILS

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