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Enterprise Video Market by Type (Webcasting, Video Content Management, Video Conferencing), Deployment Mode, Application (Knowledge Sharing & Collaboration, Corporate Communications), Vertical and Region - Global Forecast to 2022

Enterprise Video Market by Type (Webcasting, Video Content Management, Video Conferencing), Deployment Mode, Application (Knowledge Sharing & Collaboration, Corporate Communications), Vertical and Region - Global Forecast to 2022

Growing internet penetration and increasing demand for video streaming is driving the growth of the enterprise video market
MarketsandMarkets expects the global enterprise video market to grow from an estimated USD 16.34 billion in 2017 to USD 40.84 billion by 2022, at a Compound Annual Growth Rate (CAGR) of 20.1%. The enterprise video market is driven by the rising adoption of cloud technology and demand for video as a tool to enhance communication and collaboration across enterprises. However, network connectivity and technical difficulties and concerns over the security of video content are the restraining factors in the market.

Based on type, the video conferencing segment of the enterprise video market is projected to account for the largest market share from 2017 to 2022
By type, the video conferencing segment is projected to account for the largest share in the enterprise video market during the forecast period. Due to advancements in technologies, the demand for high definition video conferencing is rapidly increasing. Reduction in travel costs and project times for customers, as well as a stronger sense of familiarity with participants, are some of the major benefits of video conferencing due to which, video conferencing solutions are widely adopted across all industry verticals.

Based on deployment mode, the cloud deployment mode is estimated to hold the largest market size in 2017
The cloud deployment mode is estimated to account for the largest size in the enterprise video market in 2017. The advantages of cloud deployment are reduced physical infrastructure, low maintenance cost, and 24x7 data accessibility anytime and anywhere. SaaS is emerging as the best practice for companies looking for cost-effective functionalities due to advancements in the cloud-based technology. Cloud-based solutions also support real-time visibility of data for employees, enabling organizations to communicate with different departments before, during, and after each meeting conducted, using enterprise video solutions. Thus, there has been an upward trend in the deployment of cloud-based solutions.

The market in the Asia Pacific is expected to register the highest growth rate during the forecast period
The enterprise video market has been studied for North America, Europe, Asia Pacific (APAC), Middle East & Africa (MEA), and Latin America (LA). The Asia Pacific is expected to be the fastest-growing region of the market during the forecast period. The increasing adoption of new technologies by SMEs and increasing penetration of cloud technology and mobile devices are some of the major drivers contributing to the growth of the enterprise video market in this region. The telecom, manufacturing, and educational sectors in this region demand various video enterprise solutions for better functioning and output. Due to the diversified geographic area and high customer base, the region continues to exhibit strong growth in the enterprise video market.

In-depth interviews were conducted with Chief Executive Officers (CEOs), marketing directors, innovation and technology directors, and executives from various key organizations operating in the enterprise video market.
By Company Type: Tier 1: 56%, Tier 2: 33%, Tier 3: 11%
By Designation: C-Level: 50%, Director Level: 39% and Others: 11%
By Region: North America: 33%, Europe: 17%, APAC: 22%, and Rest of the World: 28%

Key vendors profiled in the report:
1. Adobe Systems Incorporated (US)
2. Brightcove Inc. (US)
3. Avaya, Inc. (US)
4. Vidyo, Inc. (US)
5. VBrick Systems Inc. (US)
6. MediaPlatform, Inc. (US)
7. Polycom, Inc. (US)
8. Cisco Systems, Inc. (US)
9. IBM Corporation (US)
10. Microsoft Corporation (US)
11. Kaltura (US)
12. Ooyala, Inc. (US)

Research Coverage
The enterprise video market has been segmented into type, deployment mode, application, industry vertical, and region. Based on type, the enterprise video market is segmented into video conferencing, video content management and webcasting. Based on deployment mode, the enterprise video market is segmented into cloud, hybrid, and on-premises. The various applications in the enterprise video market have been segmented into knowledge sharing & collaboration, corporate communications, training & development, and marketing & client engagement. Based on vertical, the enterprise video market has been segmented into media & entertainment, IT & telecommunication, public sector & education, healthcare, retail & consumer goods, manufacturing, BFSI, transportation & logistics, and others. Finally, on the basis of regions, the enterprise video market is segmented into North America, Europe, Asia Pacific (APAC), Middle East & Africa (MEA), and Latin America (LA).
Key Benefits of Buying the Report:

The report will help market leaders and new entrants in the enterprise video market in the following ways:
The report will help market leaders/new entrants in this market by providing them the closest approximations of revenues of the enterprise video market and its subsegments. This report will also help stakeholders better understand the competitor landscape, gain more insights to better position their businesses, and implement suitable go-to-market strategies. The report will help stakeholders understand the pulse of the market and provide them with information on key market drivers, restraints, challenges, and opportunities.


  • INTRODUCTION
    • OBJECTIVES OF THE STUDY
    • MARKET DEFINITION
    • MARKET SCOPE
      • YEARS CONSIDERED FOR THE STUDY
    • CURRENCY
    • STAKEHOLDERS
  • RESEARCH METHODOLOGY
    • RESEARCH DATA
      • SECONDARY DATA
      • PRIMARY DATA
    • MARKET SIZE ESTIMATION
    • RESEARCH ASSUMPTIONS & LIMITATIONS
      • LIMITATIONS
  • EXECUTIVE SUMMARY
    • Table GLOBAL ENTERPRISE VIDEO MARKET SIZE, 2015-2022 (USD BILLION)
  • PREMIUM INSIGHTS
    • ATTRACTIVE OPPORTUNITIES IN THE GLOBAL ENTERPRISE VIDEO MARKET
    • ENTERPRISE VIDEO MARKET, BY VERTICAL & REGION
    • ENTERPRISE VIDEO MARKET, BY REGION
  • MARKET OVERVIEW AND INDUSTRY TRENDS
    • INTRODUCTION
    • ECOSYSTEM
    • CURRENT TRENDS IN THE ENTERPRISE VIDEO MARKET
      • SEAMLESS MOBILITY AND REMOTE WORKFORCE
      • GROWTH OF MOBILE STREAMING
    • INNOVATION SPOTLIGHT
    • MARKET DYNAMICS
      • DRIVERS
      • RESTRAINTS
      • OPPORTUNITIES
      • CHALLENGES
  • ENTERPRISE VIDEO MARKET, BY TYPE
    • INTRODUCTION
      • Table ENTERPRISE VIDEO MARKET SIZE, BY TYPE, 2015-2022 (USD MILLION)
    • VIDEO CONFERENCING
      • Table VIDEO CONFERENCING: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • VIDEO CONTENT MANAGEMENT
      • Table VIDEO CONTENT MANAGEMENT: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • WEBCASTING
      • Table WEBCASTING: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • ENTERPRISE VIDEO MARKET, BY DEPLOYMENT MODE
    • INTRODUCTION
      • Table ENTERPRISE VIDEO MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD BILLION)
    • CLOUD
      • Table CLOUD: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • ON-PREMISES
      • Table ON-PREMISES: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • HYBRID
      • Table HYBRID: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • ENTERPRISE VIDEO MARKET ANALYSIS, BY APPLICATION
    • INTRODUCTION
      • Table ENTERPRISE VIDEO MARKET SIZE, BY APPLICATION, 2015-2022 (USD BILLION)
    • KNOWLEDGE SHARING & COLLABORATION
      • Table KNOWLEDGE SHARING & COLLABORATION: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • CORPORATE COMMUNICATIONS
      • Table CORPORATE COMMUNICATION: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • TRAINING & DEVELOPMENT
      • Table TRAINING & DEVELOPMENT: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • MARKETING & CLIENT ENGAGEMENT
      • Table MARKETING & CLIENT ENGAGEMENT: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • ENTERPRISE VIDEO MARKET, BY VERTICAL
    • INTRODUCTION
      • Table ENTERPRISE VIDEO MARKET SIZE, BY VERTICAL, 2015-2022 (USD BILLION)
    • MEDIA & ENTERTAINMENT
      • Table MEDIA & ENTERTAINMENT: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • IT & TELECOMMUNICATION
      • Table IT & TELECOMMUNICATION: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • PUBLIC SECTOR & EDUCATION
      • Table PUBLIC SECTOR & EDUCATION: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • HEALTHCARE
      • Table HEALTHCARE: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • RETAIL & CONSUMER GOODS
      • Table RETAIL & CONSUMER GOODS: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • MANUFACTURING
      • Table MANUFACTURING: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • BANKING, FINANCIAL SERVICES & INSURANCE (BFSI)
      • Table BFSI: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • TRANSPORTATION & LOGISTICS
      • Table TRANSPORTATION & LOGISTICS: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • OTHERS
      • Table OTHERS: ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
  • GEOGRAPHIC ANALYSIS
    • INTRODUCTION
      • Table ENTERPRISE VIDEO MARKET SIZE, BY REGION, 2015-2022 (USD MILLION)
    • NORTH AMERICA
      • Table NORTH AMERICA: ENTERPRISE VIDEO MARKET SIZE, BY TYPE, 2015-2022 (USD MILLION)
      • Table NORTH AMERICA: ENTERPRISE VIDEO MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION)
      • Table NORTH AMERICA: KNOWLEDGE SHARING & COLLABORATION APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table NORTH AMERICA: CORPORATE COMMUNICATION APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table NORTH AMERICA: TRAINING & DEVELOPMENT APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table NORTH AMERICA: MARKETING & CLIENT ENGAGEMENT APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table NORTH AMERICA: ENTERPRISE VIDEO MARKET SIZE, BY VERTICAL, 2015-2022 (USD MILLION)
    • EUROPE
      • Table EUROPE: ENTERPRISE VIDEO MARKET SIZE, BY TYPE, 2015-2022 (USD MILLION)
      • Table EUROPE: ENTERPRISE VIDEO MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION)
      • Table EUROPE: ENTERPRISE VIDEO MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table EUROPE: KNOWLEDGE SHARING & COLLABORATION APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table EUROPE: CORPORATE COMMUNICATION APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table EUROPE: TRAINING & DEVELOPMENT APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table EUROPE: MARKETING & CLIENT ENGAGEMENT APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table EUROPE: ENTERPRISE VIDEO MARKET SIZE, BY VERTICAL, 2015-2022 (USD MILLION)
    • ASIA PACIFIC
      • Table ASIA PACIFIC: ENTERPRISE VIDEO MARKET SIZE, BY TYPE, 2015-2022 (USD MILLION)
      • Table ASIA PACIFIC: ENTERPRISE VIDEO MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION)
      • Table ASIA PACIFIC: ENTERPRISE VIDEO MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table ASIA PACIFIC: KNOWLEDGE SHARING & COLLABORATION APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table ASIA PACIFIC: CORPORATE COMMUNICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table ASIA PACIFIC: TRAINING & DEVELOPMENT MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table ASIA PACIFIC: MARKETING & CLIENT ENGAGEMENT APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table ASIA PACIFIC: ENTERPRISE VIDEO MARKET SIZE, BY VERTICAL, 2015-2022 (USD MILLION)
    • MIDDLE EAST & AFRICA
      • Table MIDDLE EAST & AFRICA: ENTERPRISE VIDEO MARKET SIZE, BY TYPE, 2015-2022 (USD MILLION)
      • Table MIDDLE EAST & AFRICA: ENTERPRISE VIDEO MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION)
      • Table MIDDLE EAST & AFRICA: ENTERPRISE VIDEO MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table MIDDLE EAST & AFRICA: KNOWLEDGE SHARING & COLLABORATION APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table MIDDLE EAST & AFRICA: CORPORATE COMMUNICATION APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table MIDDLE EAST & AFRICA: TRAINING & DEVELOPMENT APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table MIDDLE EAST & AFRICA: MARKETING & CLIENT ENGAGEMENT APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table MIDDLE EAST & AFRICA: ENTERPRISE VIDEO MARKET SIZE, BY VERTICAL, 2015-2022 (USD MILLION)
    • LATIN AMERICA
      • Table LATIN AMERICA: ENTERPRISE VIDEO MARKET SIZE, BY TYPE, 2015-2022 (USD MILLION)
      • Table LATIN AMERICA: ENTERPRISE VIDEO MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION)
      • Table LATIN AMERICA: ENTERPRISE VIDEO MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table LATIN AMERICA: KNOWLEDGE SHARING & COLLABORATION APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table LATIN AMERICA: CORPORATE COMMUNICATION APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table LATIN AMERICA: TRAINING & DEVELOPMENT APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table LATIN AMERICA: MARKETING & CLIENT ENGAGEMENT APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2015-2022 (USD MILLION)
      • Table LATIN AMERICA: ENTERPRISE VIDEO MARKET SIZE, BY VERTICAL, 2015-2022 (USD MILLION)
  • COMPETITIVE LANDSCAPE
    • MICROQUADRANT OVERVIEW
      • VISIONARY LEADERS
      • INNOVATORS
      • DYNAMIC DIFFERENTIATORS
      • EMERGING COMPANIES
    • COMPETITIVE BENCHMARKING
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
  • COMPANY PROFILES
    • ADOBE SYSTEMS INCORPORATED
      • BUSINESS OVERVIEW
      • PRODUCT OFFERINGS
      • BUSINESS STRATEGIES
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • BRIGHTCOVE, INC.
      • BUSINESS OVERVIEW
      • PRODUCT OFFERINGS
      • BUSINESS STRATEGIES
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • AVAYA, INC.
      • BUSINESS OVERVIEW
      • PRODUCT OFFERINGS
      • BUSINESS STRATEGIES
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • VIDYO, INC.
      • BUSINESS OVERVIEW
      • PRODUCT OFFERINGS
      • BUSINESS STRATEGIES
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • VBRICK SYSTEMS, INC
      • OVERVIEW
      • PRODUCT OFFERINGS
      • BUSINESS STRATEGIES
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • MEDIAPLATFORM, INC.
      • BUSINESS OVERVIEW
      • PRODUCT OFFERINGS
      • BUSINESS STRATEGIES
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • POLYCOM, INC.
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERINGS
      • BUSINESS STRATEGY
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • CISCO SYSTEMS, INC.
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERINGS
      • BUSINESS STRATEGY
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • IBM CORPORATION
      • BUSINESS OVERVIEW
      • PRODUCT OFFERINGS
      • BUSINESS STRATEGY
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • MICROSOFT CORPORATION
      • BUSINESS OVERVIEW
      • PRODUCT OFFERINGS
      • BUSINESS STRATEGY
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • KALTURA INC.
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERINGS
      • BUSINESS STRATEGY
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • OOYALA, INC.
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERINGS
      • BUSINESS STRATEGY
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
  • KEY INNOVATORS
    • HAIVISION, INC.
    • PANOPTO
    • QUMU CORPORATION
    • SONIC FOUNDRY, INC.
    • KOLLECTIVE TECHNOLOGY, INC.
    • VIDIZMO LLC
    • AMAZON WEB SERVICES, INC. (CHIME)
    • RINGCENTRAL INC.
  • APPENDIX
    • INDUSTRY EXCERPTS
    • DISCUSSION GUIDE
    • KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
    • INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE
    • AVAILABLE CUSTOMIZATIONS
    • RELATED REPORTS
    • AUTHOR DETAILS

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