Data Integration Market by Component (Tools and Services), Business Application (Marketing, Sales, Operations, Finance, and HR), Deployment Model, Organization Size, Vertical, and Region - Global Forecast to 2022
“Demand for tools which can combine several heterogeneous data sources, enabling users to get a consolidated view of the data and extract valuable business insights, remains the major factor driving the growth of the data integration market”
The data integration market size is estimated to grow from USD 6.44 billion in 2017 to USD 12.24 billion by 2022, at a Compound Annual Growth Rate (CAGR) of 13.7%. The rise in the adoption of cloud computing which creates a demand for effective data integration tools and practices is among the major factors fueling the growth of this market. However, lack of expertise and disharmony between modern data integration requirements and legacy systems are the restraints for the data integration market.
“Marketing application is expected to record the largest market size in 2017 in the data integration market. The trend is expected to continue during the forecast period”
Data integration enables marketers to integrate all their data collected from different marketing channels and feed it into an analysis tool that can analyze and extract relevant information from them. With the advent of IoT and mobile technologies, a massive amount of data (per say ‘big data’ in most cases) has compelled marketers to deploy tools and practices that can help them to understand this data. Data integration supports this requirement by providing marketers a platform to consolidate this data captured from various sources, into a useful format ready for analysis.
“Asia-Pacific (APAC) is expected to record the highest growth rate in the data integration market by region”
As per PricewaterhouseCooper (PWC), there will be 66% of smartphone penetration in the APAC region by 2020. Additionally, the APAC’s data center service market is expected to grow by 27% per annum. The MarketsandMarkets analysis reveals increasing Hadoop adoption in the APAC region. This indicates a rise in the big data volumes. Given the proliferation of data supported by above facts, enterprises in this region are increasingly adopting data integration tools and services to manage this massive amount of data. Technologies such as wearable technology, smart cars, smart house hold appliances, and IoT have given a new volume to data. Hence, organizations in this region are looking for state-of-the-art solutions to integrate the data get the holistic few of enterprise-wide data.
In the process of determining and verifying the market size for several segments and subsegments gathered through secondary research, extensive primary interviews were conducted with key people. The break-up of the profile of primary participants is as follows:
• By Company: Tier 1 – 14 %, Tier 2 – 26%, and Tier 3 – 60%
• By Designation: C-level – 29%, Director level – 22%, and Others – 49%
• By Region: North America – 50%, Europe – 26%, and APAC – 24%
The data integration market comprises the following major vendors:
1. SAP SE (Germany)
2. SAS Institute Inc. (US)
3. Cisco System Inc. (US)
4. Information Builders (US)
5. Actian Corporation (US)
6. Syncsort (US)
7. Pitney Bowes Inc. (US)
8. IBM (US)
9. Informatica Corporation (US)
10. Oracle Corporation (US)
11. Talend (US)
12. Microsoft Corporation (US)
13. Denodo Technologies (US)
14. Attunity Ltd. (US)
15. HVR Software (US)
Scope of the Report:
The report segments the data integration market on the basis of components: tools and services; deployment models: on-premises and on-demand; business applications: marketing, sales, operations, finance, and HR; verticals: healthcare and life sciences, banking, financial services and insurance, manufacturing, retail and consumer goods, IT and telecommunication, media and entertainment, energy and utilities, government and defense, and others; and regions: North America, Europe, APAC, Middle East and Africa (MEA), and Latin America.
Reasons to Buy the Report:
• To get a comprehensive overview of the global data integration market.
• To gain comprehensive information about the top players in this market, their product portfolios, and key strategies adopted by them.
• To gain insights into major countries/regions, in which the data integration market is flourishing in various industry verticals.
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