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Dark Analytics Market by Component (Solutions, Services), Deployment Mode (Cloud, On-premises), Business Application (Marketing, Operations, Finance, Human Resources), Vertical (BFSI, Healthcare), and Region - Global Forecast to 2023

Dark Analytics Market by Component (Solutions, Services), Deployment Mode (Cloud, On-premises), Business Application (Marketing, Operations, Finance, Human Resources), Vertical (BFSI, Healthcare), and Region - Global Forecast to 2023

“Rapid growth in data generated by organizations due to increasing adoption of IoT is expected to drive the dark analytics market”
The dark analytics market size is estimated to be USD 278.3 million in 2018 and is projected to reach USD 867.7 million by 2023, at a CAGR of 25.5% during the forecast period. The major factors driving the growth of the dark analytics market include rapid growth in data generated by organizations due to increasing adoption of IoT and adoption of machine learning & artificial intelligence for dark data analysis. However, the existence of skills gap and difficulties in synchronization & integration of non-uniform data are likely to hamper the market growth.

“The BFSI segment is estimated to account for the largest market share in 2018”
Based on vertical, the BFSI segment is estimated to account for the largest market share in 2018. This industry vertical is one of the early adopters of analytics solutions. Organizations in the BFSI vertical are capturing various dark data that includes investment account usage behaviors, trends in customer usage of online and mobile products and services, customer services satisfaction levels, and demographics. Being a data-driven industry, BFSI is harnessing the power of dark analytics solutions and services to understand customer preferences and accordingly updating its services.

“APAC is expected to grow at the highest rate during the forecast period”
Based on region, the Asia Pacific (APAC) dark analytics market is projected to grow at the highest CAGR during the forecast period. Key countries considered for market analysis in the Asia Pacific region include China, Japan, Australia, and New Zealand. Companies in this region are shifting their focus from customer acquisition to customer experience. They are increasingly investing in customer intelligence to gain insights into customer sentiment and buying behavior. Companies are also focused on the adoption of cloud-based analytics services, which, in turn, is contributing to the growth of the dark analytics market in this region. Moreover, high internet penetration, improvements in cloud infrastructure, increase in the number of smart city initiatives, and the presence of dark analytics startups are factors fueling the growth of the dark analytics market in APAC.

The break-up of profiles of primary participants is given below:

By Company Type: Tier 1 (17%), Tier 2 (33%), and Tier 3 (50%)
By Designation: C-Level (35%), Director Level (60%), and Manager Level (5%)
By Region: North America (38%), APAC (16%), Europe (28%), and RoW (18%)

The following key dark analytics vendors are profiled in the report:
IBM (US), SAP (Germany), Amazon Web Services (US), Micro Focus (UK), Dell EMC (US), Microsoft (US), AvePoint (US), Teradata (US), Symantec (US), Datameer (US), IRI (US), SAS (US), Commvault (US), Veritas (US), Cohesity (US), Datumize (Spain), SynerScope (Netherlands), Komprise (US), Lattice (US), Quantta Analytics (India), Zoomdata (US), Formcept (India), Globanet (US), Esdebe Consultancy (UK), and Levi, Ray & Shoup (US).

Research Coverage:
MarketsandMarkets segments the dark analytics market by component, deployment mode, business application, vertical, and region. A detailed analysis of regions has been done to provide insights into the potential future business opportunities across regions. In addition to this, the strength of the services portfolio and business strategy excellence are some of the other MarketsandMarkets analysis included in the report.

Reasons to Buy the Report:
The report is expected to help leaders/new entrants in the dark analytics market in the following ways:
1. The report segments the dark analytics market comprehensively and provides the closest approximations of the revenue numbers for the overall market and subsegments across different regions.
2. The report will help stakeholders understand the pulse of the market and provide them with information on the key market drivers, restraints, challenges, and opportunities.
3. The report will also help stakeholders understand the strategies of competitors and gain more insights to better their position in the market.


  • INTRODUCTION
    • OBJECTIVES OF THE STUDY
    • MARKET DEFINITION
    • MARKET SCOPE
      • MARKET SEGMENTATION
    • YEARS CONSIDERED FOR THE STUDY
    • CURRENCY
    • STAKEHOLDERS
  • RESEARCH METHODOLOGY
    • RESEARCH DATA
      • SECONDARY DATA
      • PRIMARY DATA
    • MARKET SIZE ESTIMATION
    • RESEARCH ASSUMPTIONS
    • LIMITATIONS
  • EXECUTIVE SUMMARY
  • PREMIUM INSIGHTS
    • ATTRACTIVE OPPORTUNITIES IN THE DARK ANALYTICS MARKET
    • NORTH AMERICA: DARK ANALYTICS MARKET, BY COMPONENT
    • EUROPE: DARK ANALYTICS MARKET, BY BUSINESS APPLICATION
    • ASIA PACIFIC: DARK ANALYTICS MARKET, BY DEPLOYMENT MODE
    • REST OF THE WORLD: DARK ANALYTICS MARKET, BY VERTICAL
    • DARK ANALYTICS MARKET, BY VERTICAL & REGION
  • MARKET OVERVIEW AND INDUSTRY TRENDS
    • INTRODUCTION
    • MARKET DYNAMICS
      • DRIVERS
      • RESTRAINTS
      • OPPORTUNITIES
      • CHALLENGES
    • INDUSTRY TRENDS
      • INTRODUCTION
      • DATA CLASSIFICATION
      • CASE STUDIES
  • DARK ANALYTICS MARKET, BY COMPONENT
    • INTRODUCTION
      • Table DARK ANALYTICS MARKET SIZE, BY COMPONENT, 2016-2023 (USD MILLION)
    • SOLUTIONS
      • Table DARK ANALYTICS SOLUTIONS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • SERVICES
      • Table DARK ANALYTICS SERVICES MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
      • CONSULTING & SYSTEM INTEGRATION
      • TRAINING & SUPPORT
      • MANAGED SERVICES
  • DARK ANALYTICS MARKET, BY DEPLOYMENT MODE
    • INTRODUCTION
      • Table DARK ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2016-2023 (USD MILLION)
    • CLOUD
      • Table CLOUD: DARK ANALYTICS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • ON-PREMISES
      • Table ON-PREMISES: DARK ANALYTICS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
  • DARK ANALYTICS MARKET, BY BUSINESS APPLICATION
    • INTRODUCTION
      • Table DARK ANALYTICS MARKET SIZE, BY BUSINESS APPLICATION, 2016-2023 (USD MILLION)
    • MARKETING
      • Table MARKETING: DARK ANALYTICS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • OPERATIONS
      • Table OPERATIONS: DARK ANALYTICS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • FINANCE
      • Table FINANCE: DARK ANALYTICS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • HUMAN RESOURCES
      • Table HR: DARK ANALYTICS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
  • DARK ANALYTICS MARKET, BY VERTICAL
    • INTRODUCTION
      • Table DARK ANALYTICS MARKET SIZE, BY VERTICAL, 2016-2023 (USD MILLION)
    • RETAIL & E-COMMERCE
      • Table RETAIL & E-COMMERCE: DARK ANALYTICS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • BFSI
      • Table BFSI: DARK ANALYTICS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • HEALTHCARE
      • Table HEALTHCARE: DARK ANALYTICS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • TRAVEL & HOSPITALITY
      • Table TRAVEL & HOSPITALITY: DARK ANALYTICS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • GOVERNMENT
      • Table GOVERNMENT: DARK ANALYTICS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • TELECOMMUNICATION
      • Table TELECOMMUNICATION: DARK ANALYTICS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • OTHERS
      • Table OTHER VERTICALS: DARK ANALYTICS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
  • REGIONAL ANALYSIS
    • INTRODUCTION
      • Table DARK ANALYTICS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • NORTH AMERICA
      • US
      • CANADA
        • Table NORTH AMERICA: DARK ANALYTICS MARKET SIZE, BY COUNTRY, 2016-2023 (USD MILLION)
        • Table NORTH AMERICA: DARK ANALYTICS MARKET SIZE, BY COMPONENT, 2016-2023 (USD MILLION)
        • Table NORTH AMERICA: DARK ANALYTICS MARKET SIZE, BY BUSINESS APPLICATION, 2016-2023 (USD MILLION)
        • Table NORTH AMERICA: DARK ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2016-2023 (USD MILLION)
        • Table NORTH AMERICA: DARK ANALYTICS MARKET SIZE, BY VERTICAL, 2016-2023 (USD MILLION)
    • EUROPE
      • UK
      • GERMANY
      • REST OF EUROPE
        • Table EUROPE: DARK ANALYTICS MARKET SIZE, BY COUNTRY, 2016-2023 (USD MILLION)
        • Table EUROPE: DARK ANALYTICS MARKET SIZE, BY COMPONENT, 2016-2023 (USD MILLION)
        • Table EUROPE: DARK ANALYTICS MARKET SIZE, BY BUSINESS APPLICATION, 2016-2023 (USD MILLION)
        • Table EUROPE: DARK ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2016-2023 (USD MILLION)
        • Table EUROPE: DARK ANALYTICS MARKET SIZE, BY VERTICAL, 2016-2023 (USD MILLION)
    • ASIA PACIFIC
      • CHINA
      • AUSTRALIA
      • JAPAN
      • REST OF ASIA PACIFIC
        • Table ASIA PACIFIC: DARK ANALYTICS MARKET SIZE, BY COUNTRY, 2016-2023 (USD MILLION)
        • Table ASIA PACIFIC: DARK ANALYTICS MARKET SIZE, BY COMPONENT, 2016-2023 (USD MILLION)
        • Table ASIA PACIFIC: DARK ANALYTICS MARKET SIZE, BY BUSINESS APPLICATION, 2016-2023 (USD MILLION)
        • Table ASIA PACIFIC: DARK ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2016-2023 (USD MILLION)
        • Table ASIA PACIFIC: DARK ANALYTICS MARKET SIZE, BY VERTICAL, 2016-2023 (USD MILLION)
    • REST OF THE WORLD
      • Table REST OF THE WORLD: DARK ANALYTICS MARKET SIZE, BY COUNTRY, 2016-2023 (USD MILLION)
      • Table REST OF THE WORLD: DARK ANALYTICS MARKET SIZE, BY COMPONENT, 2016-2023 (USD MILLION)
      • Table REST OF THE WORLD: DARK ANALYTICS MARKET SIZE, BY BUSINESS APPLICATION, 2016-2023 (USD MILLION)
      • Table REST OF THE WORLD: DARK ANALYTICS MARKET SIZE, BY DEPLOYMENT MODE, 2016-2023 (USD MILLION)
      • Table REST OF THE WORLD: DARK ANALYTICS MARKET SIZE, BY VERTICAL, 2016-2023 (USD MILLION)
  • COMPETITIVE LANDSCAPE
    • OVERVIEW
    • COMPETITIVE SCENARIO
      • Table MARKET EVALUATION FRAMEWORK
      • NEW PRODUCT LAUNCHES
        • Table NEW PRODUCT LAUNCHES, 2015-2018
      • BUSINESS EXPANSIONS
        • Table BUSINESS EXPANSIONS, 2017-2018
      • MERGERS & ACQUISITIONS
        • Table MERGERS & ACQUISITIONS, 2017-2018
      • AGREEMENTS & PARTNERSHIPS
        • Table AGREEMENTS & PARTNERSHIPS, 2016-2018
    • MARKET RANKING ANALYSIS FOR THE DARK ANALYTICS MARKET
      • Table MARKET RANKING, 2017
  • COMPANY PROFILES
    • IBM
      • BUSINESS OVERVIEW
      • SOLUTIONS & SERVICES OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • SAP SE
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • AMAZON WEB SERVICES
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • MICRO FOCUS
      • BUSINESS OVERVIEW
      • SOLUTIONS & SERVICES OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • DELL EMC
      • BUSINESS OVERVIEW
      • SOLUTIONS & SERVICES OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • MICROSOFT
      • BUSINESS OVERVIEW
      • SOLUTIONS & SERVICES OFFERED
      • RECENT DEVELOPMENTS
    • AVEPOINT
      • BUSINESS OVERVIEW
      • SERVICES OFFERED
      • RECENT DEVELOPMENTS
    • TERADATA
      • BUSINESS OVERVIEW
      • SOLUTIONS & SERVICES OFFERED
      • RECENT DEVELOPMENTS
    • SYMANTEC
      • BUSINESS OVERVIEW
      • SOLUTIONS & SERVICES OFFERED
      • RECENT DEVELOPMENTS
    • DATAMEER
      • BUSINESS OVERVIEW
      • SOLUTIONS OFFERED
      • RECENT DEVELOPMENTS
    • IRI
      • BUSINESS OVERVIEW
      • SOLUTIONS & SERVICES OFFERED
      • RECENT DEVELOPMENTS
    • SAS INSTITUTE
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • COMMVAULT
      • BUSINESS OVERVIEW
      • SOLUTIONS & SERVICES OFFERED
      • RECENT DEVELOPMENTS
    • VERITAS
      • BUSINESS OVERVIEW
      • SOLUTIONS, PRODUCTS & SERVICES OFFERED
      • RECENT DEVELOPMENTS
    • COHESITY
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • DATUMIZE
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • SYNERSCOPE
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • KEY INNOVATORS
      • KOMPRISE
      • LATTICE
      • QUANTTA ANALYTICS
      • ZOOMDATA
      • FORMCEPT
      • GLOBANET
      • ESDEBE CONSULTANCY
      • LEVI, RAY & SHOUP
  • APPENDIX
    • KEY INSIGHTS FROM INDUSTRY EXPERTS
    • DISCUSSION GUIDE
    • KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
    • AVAILABLE CUSTOMIZATIONS
    • RELATED REPORTS
    • AUTHOR DETAILS

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