Market Research Logo

Automotive Artificial Intelligence Market by Offering (Hardware, Software), Technology (Deep Learning, Machine Learning, Computer Vision, Context Awareness and Natural Language Processing), Process, Application and Region - Global Forecast to 2025

Automotive Artificial Intelligence Market by Offering (Hardware, Software), Technology (Deep Learning, Machine Learning, Computer Vision, Context Awareness and Natural Language Processing), Process, Application and Region - Global Forecast to 2025

“Automotive artificial intelligence (AI) market is expected to grow at a CAGR of 38.46% between 2017 and 2025”

The automotive AI market is expected to be valued at USD 782.9 million in 2017 and is expected to reach USD 10,573.3 million by 2025, at a CAGR of 38.46% between 2017 and 2025. The automotive AI market is expected to exhibit a significant growth between 2017 and 2025. The emergence of autonomous vehicle and industry-wide standards such as the adaptive cruise control (ACC), blind spot alert, and advanced driver assistance systems (ADAS) would trigger the growth of the automotive AI market. However, the growing demand for convenience and safety presents an opportunity for OEMs to develop new and innovative artificial intelligence systems that would attract customers.

“Signal Recognition is expected to hold the largest market share in 2017”
Signal recognition is a method of generating result with the help of speech, visible patterns, and sound. The signals generally refer to the voice or the sound produced by machine or human being, which can be detected by natural language processing (NLP) machines to generate a result. Signal recognition is an important part of HMI, autonomous, and semi-autonomous driving applications as it can be used for traffic sign detection, driver assistance system, and several other uses. These factors make signal recognition the largest market, by process, in the automotive AI market.

“Market for autonomous driving application is expected to grow at the highest rate between 2017 and 2025”
Autonomous vehicle is the main target of the AI technology in the automobile industry. In full self-driving vehicles, the system performs all driving functions on all road types, at all speed ranges and environmental situations. While fully autonomous cars have not yet entered the market, but several companies are committing to their development in the near future. Some companies have begun testing of autonomous cars on city roads as well, with Google’s Waymo leading with almost 3 million self-driven miles on city streets.

“Automotive AI market in APAC is expected to grow at the highest rate between 2017 and 2025”
APAC houses some of the established automakers such as Toyota (Japan), Hyundai Motor Company (South Korea), and Honda Motor Company (Japan). Countries in APAC, such as South Korea and Japan, have strong technological capabilities. The region, therefore, represents a balanced blend of demand and technology, making it an ideal investment for any OEM.

North America is expected to be the major contributor to the automotive AI market in 2017. The growth will likely be driven by two key factors: rapid development of autonomous vehicle technology and the strict government regulation for road safety. For instance, in 2016, the US government has spent USD 4 billion to accelerate the acceptance of autonomous vehicles on US roads. The automotive industry in the US is a highly advanced industry, with the “big three”—Ford Motor Company, General Motors, and Fiat-Chrysler Automotive—continuously upgrading their product portfolios.

In the process of determining and verifying the market size for several segments and subsegments gathered through secondary research, extensive primary interviews have been conducted with people holding key positions across several regions. The breakup of the profile of primary participants has been given below.

• By Company Type: Tier 1—30 %, Tier 2—45%, and Tier 3—25%
• By Designation: C-Level Executives—35%, Manager Level—40%, and Others (Sales, Marketing, and Product Managers)—25%
• By Region: North America—30%, Europe—45%, APAC—20%, and RoW—5%

The companies covered in the automotive AI market are NVIDIA Corporation (US), Alphabet Inc. (US), Intel Corporation (US), IBM Corporation (US), Microsoft Corporation (US), Harman International Industries Inc. (US), Xilinx Inc. (US), Qualcomm Inc. (US), Tesla Inc. (US), Volvo Car Corporation (Sweden), BMW AG (Germany), Audi AG (Germany), General Motors Company (US), Ford Motor Company (US), Toyota Motor Corporation (Japan), Hyundai Motor Corporation (South Korea), Uber Technologies Inc. (US), Honda Motor Co. Ltd. (Japan), Daimler AG (Germany), and Didi Chuxing (China). Some important start-ups from the automotive AI market have also been included: AImotive (Hungary), Nauto Inc. (US), nuTonomy (US), Argo AI (US), and drive.ai (US).

Research Coverage
The automotive AI market has been segmented on the basis of offering, technology, process, application, and region. The market, on the basis of offering, has been segmented into hardware and software. On the basis of technology, the market has been segmented into deep learning, machine learning, context awareness, computer vision, and natural language processing. On the basis of process, the market is segmented into signal recognition, image recognition, and data mining. The market, on the basis of application, has been segmented into human–machine interface, semi-autonomous driving, and autonomous driving.

Reasons to buy the report:
The report would help the market leaders/new entrants in this market in the following ways:
1. This report segments the automotive AI market comprehensively and provides the closest approximation of the size of the overall market and its sub-segments for various applications across different regions.
2. The report helps stakeholders understand the pulse of the market and provides them with the information on key market drivers, restraints, challenges, and opportunities pertaining to the market.


  • INTRODUCTION
    • OBJECTIVES OF THE STUDY
    • MARKET DEFINITION
    • STUDY SCOPE
      • MARKETS COVERED
      • YEARS CONSIDERED FOR THIS STUDY
    • CURRENCY
    • STAKEHOLDERS
  • RESEARCH METHODOLOGY
    • RESEARCH DATA
      • SECONDARY DATA
      • PRIMARY DATA
    • DEMAND- AND SUPPLY-SIDE ANALYSIS OF AUTOMOTIVE AI MARKET
      • INTRODUCTION
      • DEMAND SIDE ANALYSIS
        • Table LUXURY VEHICLE SALES OF KEY MANUFACTURERS, INDIA, 2013–2015
        • Table LUXURY VEHICLE SALES OF KEY MANUFACTURERS, CHINA, 2013–2015
      • SUPPLY SIDE ANALYSIS
    • MARKET SIZE ESTIMATION
      • BOTTOM-UP APPROACH
      • TOP-DOWN APPROACH
    • MARKET BREAKDOWN & DATA TRIANGULATION
    • RESEARCH ASSUMPTIONS
  • EXECUTIVE SUMMARY
  • PREMIUM INSIGHTS
    • ATTRACTIVE MARKET OPPORTUNITIES IN THE AUTOMOTIVE AI MARKET
    • AUTOMOTIVE AI MARKET, BY OFFERING, 2017–2025 (USD BILLION)
    • AUTOMOTIVE AI MARKET, BY TECHNOLOGY
    • SNAPSHOT OF THE AUTOMOTIVE AI MARKET BASED ON APPLICATION AND REGION
    • AUTOMOTIVE AI MARKET, BY REGION
  • MARKET OVERVIEW
    • INTRODUCTION
    • MARKET DYNAMICS
      • DRIVERS
        • Table REGULATIONS FOR DRIVER ASSISTANCE SYSTEMS
        • Table AUTONOMOUS DRIVING ATTEMPTS AMONG AUTOMAKERS
      • RESTRAINTS
      • OPPORTUNITIES
        • Table NUMBER OF LUXURY PASSENGER CARS SOLD BY KEY MANUFACTURERS IN CHINA, INDIA, GERMANY, & UK, 2014–2015
      • CHALLENGES
  • TECHNOLOGICAL OVERVIEW OF AUTOMOTIVE AI MARKET
    • INTRODUCTION
    • CURRENT USE CASES IN AUTOMOTIVE ARTIFICIAL INTELLIGENCE MARKET
      • HUMAN–MACHINE INTERFACE
      • PREDICTIVE MAINTENANCE
      • AUTONOMOUS VEHICLE
      • ADVANCED DRIVER ASSISTANCE SYSTEM
      • PRECISION AND MAPPING
      • OTHERS
  • AUTOMOTIVE ARTIFICIAL INTELLIGENCE MARKET, BY OFFERING
    • INTRODUCTION
      • Table AUTOMOTIVE AI MARKET, BY OFFERING, 2015–2025 (USD MILLION)
    • HARDWARE
      • VON NEUMANN ARCHITECTURE
      • NEUROMORPHIC ARCHITECTURE
        • Table AUTOMOTIVE AI HARDWARE MARKET, BY COMPUTING TYPE, 2015–2025 (USD MILLION)
        • Table AUTOMOTIVE AI HARDWARE MARKET, BY TECHNOLOGY, 2015–2025 (USD MILLION)
        • Table AUTOMOTIVE AI HARDWARE MARKET, BY REGION, 2015–2025 (USD MILLION)
    • SOFTWARE
      • SOLUTIONS
      • PLATFORMS
        • Table AUTOMOTIVE AI SOFTWARE MARKET, BY SOFTWARE TYPE, 2015–2025 (USD MILLION)
        • Table AUTOMOTIVE AI SOFTWARE MARKET, BY TECHNOLOGY, 2015–2025 (USD MILLION)
        • Table AUTOMOTIVE AI SOFTWARE MARKET, BY REGION, 2015–2025 (USD MILLION)
  • AUTOMOTIVE ARTIFICIAL INTELLIGENCE MARKET, BY TECHNOLOGY
    • INTRODUCTION
      • Table AUTOMOTIVE AI MARKET, BY TECHNOLOGY, 2015–2025 (USD MILLION)
    • DEEP LEARNING
      • Table AUTOMOTIVE AI MARKET FOR DEEP LEARNING TECHNOLOGY, BY OFFERING, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR DEEP LEARNING, BY APPLICATION, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR DEEP LEARNING, BY REGION, 2015–2025 (USD MILLION)
    • MACHINE LEARNING
      • Table AUTOMOTIVE AI MARKET FOR MACHINE LEARNING TECHNOLOGY, BY OFFERING, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR MACHINE LEARNING, BY APPLICATION, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR MACHINE LEARNING, BY REGION, 2015–2025 (USD MILLION)
    • COMPUTER VISION
      • Table AUTOMOTIVE AI MARKET FOR COMPUTER VISION TECHNOLOGY, BY OFFERING, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR COMPUTER VISION, BY APPLICATION, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR COMPUTER VISION, BY REGION, 2015–2025 (USD MILLION)
    • CONTEXT AWARENESS
      • Table AUTOMOTIVE AI MARKET FOR CONTEXT AWARENESS TECHNOLOGY, BY OFFERING, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR CONTEXT AWARENESS, BY APPLICATION, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR CONTEXT AWARENESS, BY REGION, 2015–2025 (USD MILLION)
    • NATURAL LANGUAGE PROCESSING
      • Table AUTOMOTIVE AI MARKET FOR NLP TECHNOLOGY, BY OFFERING, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR NLP, BY REGION, 2015–2025 (USD MILLION)
  • AUTOMOTIVE ARTIFICIAL INTELLIGENCE MARKET, BY PROCESS
    • INTRODUCTION
      • Table AUTOMOTIVE AI MARKET, BY PROCESS, 2015–2025 (USD MILLION)
    • SIGNAL RECOGNITION
      • Table AUTOMOTIVE AI MARKET FOR SIGNAL RECOGNITION, BY APPLICATION, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR SIGNAL RECOGNITION, BY REGION, 2015–2025 (USD MILLION)
    • IMAGE RECOGNITION
      • Table AUTOMOTIVE AI MARKET FOR IMAGE RECOGNITION, BY APPLICATION, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR IMAGE RECOGNITION, BY REGION, 2015–2025 (USD MILLION)
    • DATA MINING
      • Table AUTOMOTIVE AI MARKET FOR DATA MINING, BY APPLICATION, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, FOR DATA MINING, BY REGION, 2015–2025 (USD MILLION)
  • AUTOMOTIVE AI MARKET, BY APPLICATION
    • INTRODUCTION
      • Table AUTOMOTIVE AI MARKET, BY APPLICATION, 2015-2025 (USD MILLION)
    • HUMAN–MACHINE INTERFACE
      • Table AUTOMOTIVE AI MARKET FOR HMI, BY REGION, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR HMI, BY PROCESS, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR HMI, BY TECHNOLOGY, 2015–2025 (USD MILLION)
    • SEMI-AUTONOMOUS DRIVING
      • Table AUTOMOTIVE AI MARKET FOR SEMI-AUTONOMOUS DRIVING, BY REGION, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR SEMI-AUTONOMOUS DRIVING, BY PROCESS, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR SEMI-AUTONOMOUS DRIVING, BY TECHNOLOGY, 2015-2025 (USD MILLION)
    • AUTONOMOUS VEHICLE
      • Table AUTOMOTIVE AI MARKET FOR AUTONOMOUS DRIVING, BY REGION, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR AUTONOMOUS DRIVING, BY PROCESS, 2015–2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET FOR AUTONOMOUS DRIVING, BY TECHNOLOGY, 2015–2025 (USD MILLION)
  • GEOGRAPHIC ANALYSIS
    • INTRODUCTION
      • Table AUTOMOTIVE AI MARKET, BY REGION, 2015–2025 (USD MILLION)
    • NORTH AMERICA
      • Table AUTOMOTIVE AI MARKET, FOR NORTH AMERICA, BY APPLICATION, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, FOR NORTH AMERICA, BY OFFERING, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, FOR NORTH AMERICA, BY PROCESS, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, FOR NORTH AMERICA, BY TECHNOLOGY, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, NORTH AMERICA, BY COUNTRY, 2015-2025 (USD MILLION)
      • US
      • CANADA
      • MEXICO
    • EUROPE
      • Table AUTOMOTIVE AI MARKET, FOR EUROPE, BY APPLICATION, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, FOR EUROPE, BY OFFERING, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, FOR EUROPE, BY PROCESS, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, FOR EUROPE, BY TECHNOLOGY, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, EUROPE, BY REGION, 2015-2025 (USD MILLION)
      • GERMANY
      • FRANCE
      • UK
      • REST OF EUROPE
    • ASIA PACIFIC
      • Table AUTOMOTIVE AI MARKET, FOR ASIA PACIFIC, BY APPLICATION, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, FOR ASIA PACIFIC, BY OFFERING, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, FOR ASIA PACIFIC, BY PROCESS, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, FOR ASIA PACIFIC, BY TECHNOLOGY, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, ASIA PACIFIC, BY REGION, 2015-2025 (USD MILLION))
      • CHINA
      • JAPAN
      • SOUTH KOREA
      • REST OF APAC
    • REST OF THE WORLD
      • Table AUTOMOTIVE AI MARKET, FOR ROW, BY APPLICATION, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, FOR ROW, BY OFFERING, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, FOR ROW, BY PROCESS, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, FOR ROW, BY TECHNOLOGY, 2015-2025 (USD MILLION)
      • Table AUTOMOTIVE AI MARKET, ROW, BY REGION, 2015-2025 (USD MILLION)
      • SOUTH AMERICA
      • MIDDLE EAST AND AFRICA
  • COMPETITIVE LANDSCAPE
    • OVERVIEW
    • MARKET RANKING ANALYSIS
      • Table NVIDIA CORPORATION LED THE AUTOMOTIVE AI MARKET IN 2016
    • COMPETITIVE LEADERSHIP MAPPING
      • VISIONARY LEADERS
      • DYNAMIC DIFFERENTIATORS
      • INNOVATORS
      • EMERGING COMPANIES
    • COMPETITIVE BENCHMARKING
      • BUSINESS STRATEGY EXCELLENCE (25 COMPANIES)
      • STRENGTH OF PRODUCT PORTFOLIO (25 COMPANIES)
  • COMPANY PROFILES
    • NVIDIA CORPORATION
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • MNM VIEW
      • KEY RELATIONSHIPS
    • ALPHABET INC.
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • MNM VIEW
      • KEY RELATIONSHIPS
    • INTEL CORPORATION
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • MNM VIEW
      • KEY RELATIONSHIPS
    • MICROSOFT CORPORATION
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • MNM VIEW
      • KEY RELATIONSHIPS
    • INTERNATIONAL BUSINESS MACHINES CORPORATION
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • MNM VIEW
      • KEY RELATIONSHIPS
    • HARMAN INTERNATIONAL INDUSTRIES, INC.
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • XILINX INC.
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • QUALCOMM INC.
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • TESLA, INC.
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • VOLVO CAR CORPORATION
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • BAYERISCHE MOTOREN WERKE AG
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • AUDI AG
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
    • GENERAL MOTORS COMPANY
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • FORD MOTOR COMPANY
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • TOYOTA MOTOR CORPORATION
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • HONDA MOTOR CO. LTD.
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
    • HYUNDAI MOTOR COMPANY
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY SCORECARD
      • RECENT DEVELOPMENTS
    • DAIMLER AG
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • UBER TECHNOLOGIES, INC.
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • DIDI CHUXING
      • BUSINESS OVERVIEW
      • STRENGTH OF PRODUCT PORTFOLIO
      • BUSINESS STRATEGY EXCELLENCE
      • RECENT DEVELOPMENTS
      • KEY RELATIONSHIPS
    • START-UP ECOSYSTEM
      • AIMOTIVE
      • NAUTO, INC.
      • NUTONOMY
      • ZOOX INC.
      • DRIVE.AI, INC.
  • APPENDIX
    • INSIGHTS FROM INDUSTRY EXPERTS
    • DISCUSSION GUIDE
    • KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
    • INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE
    • AVAILABLE CUSTOMIZATION
    • RELATED REPORTS
    • AUTHOR DETAILS

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report