Packaged Water in Italy industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2011-15, and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Essential resource for top-line data and analysis covering the Italy packaged water market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
The packaged water market consists of retail sale packaged water. Packaged water is defined as all potable water including water without added mineral/vitamin enhancement, flavorings or sugar/sweeteners, sold in large containers of up to and including 10 liters.
The Italian packaged water market generated total revenues of $9,416.4m in 2015, representing a compound annual growth rate (CAGR) of 6% between 2011 and 2015.
Market consumption volume increased with a CAGR of 1.1% between 2011 and 2015, to reach a total of 11,466.5 million liters in 2015.
Economic turmoil led low disposable income of Italians. This diverted the consumer preference from packaged water to tap water. Moreover, as a mature market, the scope for growth of the Italian packaged water market is limited. However, consumers have become more health-orientated, which places downwards pressure on sugar and carbonated drinks.
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the packaged water market in Italy
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the packaged water market in Italy
Leading company profiles reveal details of key packaged water market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Italy packaged water market with five year forecasts by both value and volume
Reasons to buy
What was the size of the Italy packaged water market by value in 2015?
What will be the size of the Italy packaged water market in 2020?
What factors are affecting the strength of competition in the Italy packaged water market?
How has the market performed over the last five years?
Who are the top competitiors in Italy's packaged water market?