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Oral Hygiene in Brazil

Oral Hygiene in Brazil

Summary

Oral Hygiene in Brazil industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Synopsis

Essential resource for top-line data and analysis covering the Brazil oral hygiene market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Key highlights

  • The oral hygiene market consists of retail sales of breath fresheners (non-confectionery), dental floss, denture care, mouthwash, toothbrushes & replacement heads and toothpaste. The market is valued according to the retail selling price (RSP) and includes any applicable taxes. All currency conversions have been made using constant annual average 2016 exchange rates.
  • The Brazilian oral hygiene market had total revenues of $3,054.5m in 2016, representing a compound annual growth rate (CAGR) of 10.6% between 2012 and 2016.
  • Market consumption volume increased with a CAGR of 8.8% between 2012 and 2016, to reach a total of 1,495.9 million units in 2016.
  • Brazil has a strong foothold in the personal care industry and has continued to demonstrate strong growth.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the oral hygiene market in Brazil
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the oral hygiene market in Brazil
  • Leading company profiles reveal details of key oral hygiene market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Brazil oral hygiene market with five year forecasts by both value and volume
Reasons to buy
  • What was the size of the Brazil oral hygiene market by value in 2016?
  • What will be the size of the Brazil oral hygiene market in 2021?
  • What factors are affecting the strength of competition in the Brazil oral hygiene market?
  • How has the market performed over the last five years?
  • Who are the top competitiors in Brazil's oral hygiene market?


Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market share 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market volume 9
Market Segmentation 10
Category segmentation 10
Geography segmentation 11
Market share 12
Market distribution 13
Market Outlook 14
Market value forecast 14
Market volume forecast 15
Five Forces Analysis 16
Summary 16
Buyer power 17
Supplier power 18
New entrants 19
Threat of substitutes 20
Degree of rivalry 21
Leading Companies 22
Colgate-Palmolive Company 22
Johnson & Johnson 25
The Procter & Gamble Co 28
Unilever PLC 32
Macroeconomic Indicators 35
Country data 35
Methodology 37
Industry associations 38
Related MarketLine research 38
Appendix 39
About MarketLine 39
List of Tables
Table 1: Brazil oral hygiene market value: $ million, 2012–16
Table 2: Brazil oral hygiene market volume: million units, 2012–16
Table 3: Brazil oral hygiene market category segmentation: $ million, 2016
Table 4: Brazil oral hygiene market geography segmentation: $ million, 2016
Table 5: Brazil oral hygiene market share: % share, by value, 2016
Table 6: Brazil oral hygiene market distribution: % share, by value, 2016
Table 7: Brazil oral hygiene market value forecast: $ million, 2016–21
Table 8: Brazil oral hygiene market volume forecast: million units, 2016–21
Table 9: Colgate-Palmolive Company: key facts
Table 10: Colgate-Palmolive Company: key financials ($)
Table 11: Colgate-Palmolive Company: key financial ratios
Table 12: Johnson & Johnson: key facts
Table 13: Johnson & Johnson: key financials ($)
Table 14: Johnson & Johnson: key financial ratios
Table 15: The Procter & Gamble Co: key facts
Table 16: The Procter & Gamble Co: key financials ($)
Table 17: The Procter & Gamble Co: key financial ratios
Table 18: Unilever PLC : key facts
Table 19: Unilever PLC : key financials ($)
Table 20: Unilever PLC : key financials (€)
Table 21: Unilever PLC : key financial ratios
Table 22: Brazil size of population (million), 2012–16
Table 23: Brazil gdp (constant 2005 prices, $ billion), 2012–16
Table 24: Brazil gdp (current prices, $ billion), 2012–16
Table 25: Brazil inflation, 2012–16
Table 26: Brazil consumer price index (absolute), 2012–16
Table 27: Brazil exchange rate, 2012–16
List of Figures
Figure 1: Brazil oral hygiene market value: $ million, 2012–16
Figure 2: Brazil oral hygiene market volume: million units, 2012–16
Figure 3: Brazil oral hygiene market category segmentation: % share, by value, 2016
Figure 4: Brazil oral hygiene market geography segmentation: % share, by value, 2016
Figure 5: Brazil oral hygiene market share: % share, by value, 2016
Figure 6: Brazil oral hygiene market distribution: % share, by value, 2016
Figure 7: Brazil oral hygiene market value forecast: $ million, 2016–21
Figure 8: Brazil oral hygiene market volume forecast: million units, 2016–21
Figure 9: Forces driving competition in the oral hygiene market in Brazil, 2016
Figure 10: Drivers of buyer power in the oral hygiene market in Brazil, 2016
Figure 11: Drivers of supplier power in the oral hygiene market in Brazil, 2016
Figure 12: Factors influencing the likelihood of new entrants in the oral hygiene market in Brazil, 2016
Figure 13: Factors influencing the threat of substitutes in the oral hygiene market in Brazil, 2016
Figure 14: Drivers of degree of rivalry in the oral hygiene market in Brazil, 2016
Figure 15: Colgate-Palmolive Company: revenues & profitability
Figure 16: Colgate-Palmolive Company: assets & liabilities
Figure 17: Johnson & Johnson: revenues & profitability
Figure 18: Johnson & Johnson: assets & liabilities
Figure 19: The Procter & Gamble Co: revenues & profitability
Figure 20: The Procter & Gamble Co: assets & liabilities
Figure 21: Unilever PLC : revenues & profitability
Figure 22: Unilever PLC : assets & liabilities

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