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Mobile Phones in Europe

Mobile Phones in Europe

Summary

Mobile Phones in Europe industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The Mobile Phones market includes mobile phone service revenues and average minutes of use (MOU). Market values are made up of total mobile revenues containing revenues from mobile service providers and other members of the mobile service value-chain for the provision of mobile telephony services, excluding revenues from the sale of devices. Market volumes are made up of two segments: prepaid and postpaid, which consist of prepaid average monthly MOU and postpaid average monthly MOU. Minutes of use are made up from the average of voice minutes used in mobile subscriptions, including both incoming and outgoing calls, but not including M2M/IoT voice services.
  • The European mobile phones market had total revenues of $168.6bn in 2018, representing a compound annual rate of change (CARC) of -4% between 2014 and 2018.
  • Market consumption volume increased with a compound annual growth rate (CAGR) of 1.2% between 2014 and 2018, to reach a total of 7,225.9 average MOU in 2018.
  • Postpaid was the most successful segment for the mobile phone market due to it seeming to be the “cheaper” option according to consumers.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the mobile phones market in Europe
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the mobile phones market in Europe
  • Leading company profiles reveal details of key mobile phones market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Europe mobile phones market with five year forecasts by both value and volume
Reasons to buy
  • What was the size of the Europe mobile phones market by value in 2018?
  • What will be the size of the Europe mobile phones market in 2023?
  • What factors are affecting the strength of competition in the Europe mobile phones market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Europe's mobile phones market?


Executive Summary
Market value
Market value forecast
Market volume
Market volume forecast
Geography segmentation
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market volume
Market Segmentation
Geography segmentation
Market Outlook
Market value forecast
Market volume forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry
Leading Companies
Apple Inc
Huawei Investment & Holding Co., Ltd.
Samsung Electronics Co., Ltd.
Xiaomi Inc
Methodology
Industry associations
Related MarketLine research
Appendix
About MarketLine
List of Tables
Table 1: Europe mobile phones market value: $ billion, 2014-18
Table 2: Europe mobile phones market volume: Average MOU, 2014-18
Table 3: Europe mobile phones market geography segmentation: $ billion, 2018
Table 4: Europe mobile phones market value forecast: $ billion, 2018-23
Table 5: Europe mobile phones market volume forecast: Average MOU, 2018-23
Table 6: Apple Inc: key facts
Table 7: Apple Inc: key financials ($)
Table 8: Apple Inc: key financial ratios
Table 9: Huawei Investment & Holding Co., Ltd.: key facts
Table 10: Huawei Investment & Holding Co., Ltd.: key financials ($)
Table 11: Huawei Investment & Holding Co., Ltd.: key financials (CNY)
Table 12: Huawei Investment & Holding Co., Ltd.: key financial ratios
Table 13: Samsung Electronics Co., Ltd.: key facts
Table 14: Samsung Electronics Co., Ltd.: key financials ($)
Table 15: Samsung Electronics Co., Ltd.: key financials (KRW)
Table 16: Samsung Electronics Co., Ltd.: key financial ratios
Table 17: Xiaomi Inc: key facts
List of Figures
Figure 1: Europe mobile phones market value: $ billion, 2014-18
Figure 2: Europe mobile phones market volume: Average MOU, 2014-18
Figure 3: Europe mobile phones market geography segmentation: % share, by value, 2018
Figure 4: Europe mobile phones market value forecast: $ billion, 2018-23
Figure 5: Europe mobile phones market volume forecast: Average MOU, 2018-23
Figure 6: Forces driving competition in the mobile phones market in Europe, 2018
Figure 7: Drivers of buyer power in the mobile phones market in Europe, 2018
Figure 8: Drivers of supplier power in the mobile phones market in Europe, 2018
Figure 9: Factors influencing the likelihood of new entrants in the mobile phones market in Europe, 2018
Figure 10: Factors influencing the threat of substitutes in the mobile phones market in Europe, 2018
Figure 11: Drivers of degree of rivalry in the mobile phones market in Europe, 2018
Figure 12: Apple Inc: revenues & profitability
Figure 13: Apple Inc: assets & liabilities
Figure 14: Huawei Investment & Holding Co., Ltd.: revenues & profitability
Figure 15: Huawei Investment & Holding Co., Ltd.: assets & liabilities
Figure 16: Samsung Electronics Co., Ltd.: revenues & profitability
Figure 17: Samsung Electronics Co., Ltd.: assets & liabilities

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