Mobile Apps in South Korea
Summary
Mobile Apps in South Korea industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The mobile applications market is valued using a bottom-up approach that takes into consideration the average number of user and/or accounts of a particular technology in a given year and the average monthly revenue per subscription (ARPS) during that same year. Non-recurring fees such as activation fees are not accounted for. Revenues are exclusive of VAT.
- The South Korean mobile apps market had total revenues of $12.9bn in 2018, representing a compound annual growth rate (CAGR) of 7.2% between 2014 and 2018.
- The browsing/WAP segment was the market's most lucrative in 2018, with total revenues of $10.8bn, equivalent to 83.6% of the market's overall value.
- The South Korean mobile apps market is in an advanced stage of development driven by increased penetration on a relatively stalled customer base.
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the mobile apps market in South Korea
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the mobile apps market in South Korea
- Leading company profiles reveal details of key mobile apps market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the South Korea mobile apps market with five year forecasts
- What was the size of the South Korea mobile apps market by value in 2018?
- What will be the size of the South Korea mobile apps market in 2023?
- What factors are affecting the strength of competition in the South Korea mobile apps market?
- How has the market performed over the last five years?
- What are the main segments that make up South Korea's mobile apps market?
- 1 Executive Summary
- 1.1. Market value
- 1.2. Market value forecast
- 1.3. Category segmentation
- 1.4. Geography segmentation
- 1.5. Market rivalry
- 1.6. Competitive Landscape
- 2 Market Overview
- 2.1. Market definition
- 2.2. Market analysis
- 3 Market Data
- 3.1. Market value
- 4 Market Segmentation
- 4.1. Category segmentation
- 4.2. Geography segmentation
- 5 Market Outlook
- 5.1. Market value forecast
- 6 Five Forces Analysis
- 6.1. Summary
- 6.2. Buyer power
- 6.3. Supplier power
- 6.4. New entrants
- 6.5. Threat of substitutes
- 6.6. Degree of rivalry
- 7 Competitive Landscape
- 7.1. Who are the leading players?
- 7.2. What strategies do the leading players follow?
- 7.3. How do disruptors’ strategies or products differ from the leading firms?
- 8 Company Profiles
- 8.1. Alphabet Inc
- 8.2. Facebook, Inc.
- 8.3. Naver Corp
- 8.4. Kakao Corp
- 8.5. Netflix, Inc.
- 8.6. Tencent Holdings Limited
- 9 Macroeconomic Indicators
- 9.1. Country data
- 10 Appendix
- 10.1. Methodology
- 10.2. Industry associations
- 10.3. Related MarketLine research
- 10.4. About MarketLine
- List of Tables
- Table 1: South Korea mobile apps market value: $ million, 2014-18
- Table 2: South Korea mobile apps market category segmentation: $ million, 2018
- Table 3: South Korea mobile apps market geography segmentation: $ million, 2018
- Table 4: South Korea mobile apps market value forecast: $ million, 2018-23
- Table 5: Alphabet Inc: key facts
- Table 6: Alphabet Inc: Annual Financial Ratios
- Table 7: Alphabet Inc: Key Employees
- Table 8: Facebook, Inc.: key facts
- Table 9: Facebook, Inc.: Annual Financial Ratios
- Table 10: Facebook, Inc.: Key Employees
- Table 11: Facebook, Inc.: Key Employees Continued
- Table 12: Naver Corp: key facts
- Table 13: Naver Corp: Annual Financial Ratios
- Table 14: Naver Corp: Key Employees
- Table 15: Kakao Corp: key facts
- Table 16: Kakao Corp: Annual Financial Ratios
- Table 17: Kakao Corp: Key Employees
- Table 18: Netflix, Inc.: key facts
- Table 19: Netflix, Inc.: Annual Financial Ratios
- Table 20: Netflix, Inc.: Key Employees
- Table 21: Tencent Holdings Limited: key facts
- Table 22: Tencent Holdings Limited: Annual Financial Ratios
- Table 23: Tencent Holdings Limited: Key Employees
- Table 24: Tencent Holdings Limited: Key Employees Continued
- Table 25: South Korea size of population (million), 2014-18
- Table 26: South Korea gdp (constant 2005 prices, $ billion), 2014-18
- Table 27: South Korea gdp (current prices, $ billion), 2014-18
- Table 28: South Korea inflation, 2014-18
- Table 29: South Korea consumer price index (absolute), 2014-18
- Table 30: South Korea exchange rate, 2014-18
- List of Figures
- Figure 1: South Korea mobile apps market value: $ million, 2014-18
- Figure 2: South Korea mobile apps market category segmentation: % share, by value, 2018
- Figure 3: South Korea mobile apps market geography segmentation: % share, by value, 2018
- Figure 4: South Korea mobile apps market value forecast: $ million, 2018-23
- Figure 5: Forces driving competition in the mobile apps market in South Korea, 2018
- Figure 6: Drivers of buyer power in the mobile apps market in South Korea, 2018
- Figure 7: Drivers of supplier power in the mobile apps market in South Korea, 2018
- Figure 8: Factors influencing the likelihood of new entrants in the mobile apps market in South Korea, 2018
- Figure 9: Factors influencing the threat of substitutes in the mobile apps market in South Korea, 2018
- Figure 10: Drivers of degree of rivalry in the mobile apps market in South Korea, 2018
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